Pogs
a concentrated shelf (top 5 take 94% of clicks) — Pogs doesn't clear our bar today.
Flapen Score
Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 46
Is Pogs profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Pogs is a $49K/yr Amazon United States market (288K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Dec. Verdict: Skip it — 37/100.
Pogs: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +6.4% over the last 90 days and 0.5% of searches end in a purchase.
$49K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 7 products
Top Pogs products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
200 Assorted Pog Milkcaps with 6 Slammers
- Price
- $24.90
- Rating
- 3.9/5
- Reviews
- 278
- Age
- 11y ago
Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago
BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago
200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago
Hungdao 100 Pcs Positive Affirmation Chips Bulk Back to School 2.36 Double Sided Printing Motivational Tokens 100 Inspirational Sayings Coins Appreciation Gifts Prizes for Students Classroom Office
- Price
- $7.90
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4y ago
Trending
90-day click momentum
Carrom Champion Nok Hockey Game (Standard Size) Wooden Board Games for Adults & Children Indoor and Outdoor Games for Family Sports Board Games
- Price
- $137.18
- Rating
- 4.6/5
- Reviews
- 1,513
- Age
- 20y ago
200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago
BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago
Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago
200 Assorted Pog Milkcaps with 6 Slammers
- Price
- $24.90
- Rating
- 3.9/5
- Reviews
- 278
- Age
- 11y ago
Newest
by launch date200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago
Hungdao 100 Pcs Positive Affirmation Chips Bulk Back to School 2.36 Double Sided Printing Motivational Tokens 100 Inspirational Sayings Coins Appreciation Gifts Prizes for Students Classroom Office
- Price
- $7.90
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4y ago
BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago
Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago
Set of 10 Slammers and 40 Milkcap Pogs for Pog Game Assorted Colors
- Price
- $19.98
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11y ago
Competition: brands, sellers & click share
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 rising
Sellers
11
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
3%
- Panda Expressions49%
- Pog Retro Kaps17%
- BooTool11%
- Generic10%
- Hungdao7%
- Asian Zing3%
- Open — no brand owns it (1 brand, 3%)
Pogs demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.8×
Top Pogs search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pogs135K/yr
- pogs and slammers70K/yr
- tazos pokemon34K/yr
- tazos mexicanos16K/yr
- pogs and slammers 90s collection14K/yr
- pokemon tazos6K/yr
- tasos4K/yr
- pog slammers4K/yr
- tazos mexico3K/yr
- taso2K/yr
What reviews say buyers love and hate about Pogs
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Kids enjoyed the pogs”
“But they are very produced”
“I have and now my kiddos get to learn how to play pogs”
“They actually love it easy to set up easy to maintain”
“Very sturdy and looks great”
What buyers complain about
100% of reviews“Very disappointed, a lot of the same designs repeated”
“Not the best”
“the pogs are thin”
Pogs return rate & reasons
Why buyers send it back, as a share of all return requests.
2.4%
Return rate
55%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pogs questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
