- Flapen Score
- 37 / 100Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 4637
- Market size
- $49K/yr288K searches / yr
- 90-day growth
- +6.4%search demand this quarter
- Competition
- 94%top-5 click share · 7 brands · 11 sellers
Flapen Score
Pogs against its category
The dotted line is the Toys & Games average. Past it, Pogs is stronger. Inside it, weaker.
Market
The Pogs market on Amazon at a glance
Shoppers on Amazon United States searched for Pogs 288K times last year and spent an estimated $49K. The top 5 brands take 94% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 288K
- Growth, 90 days vs prior 90
- +6.4%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $49Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- pogs135K searches a year
02 · Price
A sale here is worth $36.32.
Listings sell for $36.32 on average, from $7.90 to $137.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $36.32 that is $9K to $18K a year per listing.
- Average price
- $36.32inside the $15 to $100 sweet spot
- Price range
- $7.90–$137.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$18K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #3,727 within Game Accessories. It carries 319 reviews at 4.11 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 43%
- Out of stock, average day
- 24.0%
- Average rank
- #3,727in Game Accessories
- Average rating
- 4.11 starsAmazon United States average 4.42 stars
- Average reviews
- 319per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Pogs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
200 Assorted Pog Milkcaps with 6 Slammers
- Price
- $24.90
- Rating
- 3.9/5
- Reviews
- 278
- Age
- 11y ago

Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago

BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago

200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago

Hungdao 100 Pcs Positive Affirmation Chips Bulk Back to School 2.36 Double Sided Printing Motivational Tokens 100 Inspirational Sayings Coins Appreciation Gifts Prizes for Students Classroom Office
- Price
- $7.90
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4y ago
Trending
estimated 90-day click momentum
Carrom Champion Nok Hockey Game (Standard Size) Wooden Board Games for Adults & Children Indoor and Outdoor Games for Family Sports Board Games
- Price
- $137.18
- Rating
- 4.6/5
- Reviews
- 1,513
- Age
- 20y ago

200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago

BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago

Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago

200 Assorted Pog Milkcaps with 6 Slammers
- Price
- $24.90
- Rating
- 3.9/5
- Reviews
- 278
- Age
- 11y ago
Newest
by launch date
200 POGS 3 Slammers and 1 Game Board
- Price
- $24.81
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 3y ago

Hungdao 100 Pcs Positive Affirmation Chips Bulk Back to School 2.36 Double Sided Printing Motivational Tokens 100 Inspirational Sayings Coins Appreciation Gifts Prizes for Students Classroom Office
- Price
- $7.90
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4y ago

BooTool(TM) POG Milk Cap and Slammers Game POGS Milkcap Assortment - 102 Pc
- Price
- $18.71
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 4y ago

Retro KAPS 2 Player Starter kit
- Price
- $20.74
- Rating
- 4.1/5
- Reviews
- 305
- Age
- 7y ago

Set of 10 Slammers and 40 Milkcap Pogs for Pog Game Assorted Colors
- Price
- $19.98
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 94% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
11
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
94%
Top 20: 100%
Open market
3%
- Panda Expressions49%
- Pog Retro Kaps17%
- BooTool11%
- Generic10%
- Hungdao7%
- Asian Zing3%
- Open — no brand owns it (1 brand, 3%)
Demand
Pogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Pogs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pogs135K/yr
- pogs and slammers70K/yr
- tazos pokemon34K/yr
- tazos mexicanos16K/yr
- pogs and slammers 90s collection14K/yr
- pokemon tazos6K/yr
- tasos4K/yr
- pog slammers4K/yr
- tazos mexico3K/yr
- taso2K/yr
Reviews and returns
What reviews say buyers love and hate about Pogs
We read the reviews and the return reasons for every product selling here.
“Very disappointed, a lot of the same designs repeated”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pogs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








