Plush Craft

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

4.1%

Market size, estimated

$65Ka year

Peak month

December3.8× the quietest month

Top search term

plush craft30K searches a year

Listings sell for $24.48 on average, from $7.90 to $49.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $24.48 that is $0 to $2K a year per listing.

Average price

$24.48inside the $15 to $100 sweet spot

Price range

$7.90–$49.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.1%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,108 within Craft Kits. It carries 2,229 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#1,108in Craft Kits

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,229per listing

Listings tracked

36

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months