Playing Cards 12 Pack
Playing Cards 12 Pack shows low returns (0.8%), but strong incumbent ratings (4.6★) keeps it on the watch list.
Flapen Score
Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 46
Is Playing Cards 12 Pack profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Playing Cards 12 Pack is a $620K/yr Amazon United States market (321K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.
Playing Cards 12 Pack: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -2.4% over the last 90 days and 9.2% of searches end in a purchase.
$620K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 16 products
Top Playing Cards 12 Pack products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bicycle Rider Back Playing Cards 12 Pack Poker Size Standard Index
- Price
- $22.79
- Rating
- 4.8/5
- Reviews
- 6,411
- Age
- 6y ago
LotFancy Playing Cards 12 Pack Decks of Cards Bulk Poker Size Standard Index for Blackjack Euchre Canasta Card Game 6 Blue and 6 Red Casino Grade Poker Cards
- Price
- $16.19
- Rating
- 4.7/5
- Reviews
- 12,295
- Age
- 9y ago
![Regal Games [48 Decks] Rockets Bulk Playing Cards Set for Adults & Professionals - 310 GSM Linen Finish - Poker Cards for Blackjack Euchre Canasta - Casino Grade Travel & Game Night Cards](https://m.media-amazon.com/images/I/51Ub0ilRf2L.jpg)
Regal Games [48 Decks] Rockets Bulk Playing Cards Set for Adults & Professionals - 310 GSM Linen Finish - Poker Cards for Blackjack Euchre Canasta - Casino Grade Travel & Game Night Cards
- Price
- $38.89
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 1y ago
BGUP Playing Cards 16 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $15.89
- Rating
- 4.7/5
- Reviews
- 56
- Age
- 3mo ago
Classic Playing Cards 12 Pack Jumbo Index Red Blue Casino Quality
- Price
- $12.20
- Rating
- 4.6/5
- Reviews
- 165
- Age
- 10mo ago
Trending
90-day click momentum
BGUP Playing Cards 26 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $20.64
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 50 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $35.76
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 36 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $27.25
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 16 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $15.89
- Rating
- 4.7/5
- Reviews
- 56
- Age
- 3mo ago
Maverick Playing Cards 12 Pack Made in USA Jumbo Index Red Blue
- Price
- $16.83
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 9mo ago
Newest
by launch dateBGUP Playing Cards 16 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $15.89
- Rating
- 4.7/5
- Reviews
- 56
- Age
- 3mo ago
BGUP Playing Cards 26 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $20.64
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 36 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $27.25
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 50 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $35.76
- Rating
- 4.7/5
- Reviews
- 46
- Age
- 3mo ago
BGUP Playing Cards 30 Decks of Cards Bulk Standard Size Poker Cards Perfect for Classic Card Games Party Games Blackjack Card Games for Families & Magic Performances (Red/Blue)
- Price
- $24.46
- Rating
- 4.7/5
- Reviews
- 56
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
34
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
10%
- Bicycle34%
- BGUP21%
- LotFancy13%
- Rhode Island Novelty9%
- Regal Games7%
- Cartamundi6%
- Open — no brand owns it (3 brands, 10%)
Playing Cards 12 Pack demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.7×
Top Playing Cards 12 Pack search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- playing cards bulk95K/yr
- playing cards 12 pack98K/yr
- bulk playing cards33K/yr
- deck of cards bulk28K/yr
- bicycle playing cards 12 pack14K/yr
- decks of cards bulk15K/yr
- bicycle cards 12 pack8K/yr
- bulk deck of cards7K/yr
- 12 pack playing cards3K/yr
- playing cards in bulk3K/yr
What reviews say buyers love and hate about Playing Cards 12 Pack
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Good Quality Cards”
“Excellent value”
“GREAT CARDS”
“They're durable and well made, with a nice matte finish that's great for shuffling, right out of the box”
“Easy to use”
What buyers complain about
54% of reviews“I was expecting better quality from US Playing Card Company”
“Thinner than before”
“Price went up $2.00”
“they are not as slippery”
“unfortunately not super durable”
Playing Cards 12 Pack return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
42%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Playing Cards 12 Pack questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
