Playing Card Case

Shoppers searched for this 419K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.

Searches, last 12 months

419K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

4.4%

Market size, estimated

$283Ka year

Peak month

December1.9× the quietest month

Top search term

playing card case129K searches a year

Listings sell for $15.28 on average, from $5.77 to $37.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $15.28 that is $2K to $4K a year per listing.

Average price

$15.28inside the $15 to $100 sweet spot

Price range

$5.77–$37.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #298 within Collectible Display & Storage. It carries 946 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#298in Collectible Display & Storage

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

946per listing

Listings tracked

63

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months