Playdoh Noodle Maker

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $334K a year.

Searches, last 12 months

179K

Growth, 90 days vs prior 90

-6.9%

Conversion, latest week

2.5%

Market size, estimated

$334Ka year

Peak month

December6.5× the quietest month

Top search term

kids play sets31K searches a year

Listings sell for $73.99 on average, from $11.57 to $452.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $73.99 that is $37K to $55K a year per listing.

Average price

$73.99inside the $15 to $100 sweet spot

Price range

$11.57–$452.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

$37K–$55K

Returns

2.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Clay & Dough. It carries 1,124 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#140in Clay & Dough

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,124per listing

Listings tracked

9

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months