Playdoh Bulk Classroom
FailThe top 5 brands take 100% of clicks, so Playdoh Bulk Classroom is a Fail.
- Flapen Score
- 45 / 100Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 4645
- Market size
- $117K/yr61K searches / yr
- 90-day growth
- +30.8%search demand this quarter
- Competition
- 74%top-5 click share · 3 brands · 53 sellers
Flapen Score
Playdoh Bulk Classroom against its category
The dotted line is the Toys & Games average. Past it, Playdoh Bulk Classroom is stronger. Inside it, weaker.
Market
The Playdoh Bulk Classroom market on Amazon at a glance
Shoppers on Amazon United States searched for Playdoh Bulk Classroom 61K times last year and spent an estimated $117K. All 3 brands take every click. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- +30.8%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $117Ka year
- Peak month
- August3.6× the quietest month
- Top search term
- playdoh bulk classroom23K searches a year
02 · Price
A sale here is worth $25.20.
Listings sell for $25.20 on average, from $10.06 to $53.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $25.20 that is $6K to $13K a year per listing.
- Average price
- $25.20inside the $15 to $100 sweet spot
- Price range
- $10.06–$53.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$13K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Clay & Dough. It carries 4,788 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #79in Clay & Dough
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 4,788per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Playdoh Bulk Classroom products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Play-Doh Bulk Pack of 48 Cans 6 Sets of 8 Modeling Compound Colors 3oz Back to School Gifts & Prizes for Students & Classroom Preschool Toys for Kids Ages 2+ (Amazon Exclusive)
- Price
- $29.67
- Rating
- 4.9/5
- Reviews
- 2,272
- Age
- 10y ago

Play-Doh Modeling Compound 36-Pack Case of Colors Non-Toxic 3 Oz Cans of Assort. Colors Back to School Classroom Supplies Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $24.01
- Rating
- 4.8/5
- Reviews
- 28,671
- Age
- 14y ago

Play-Doh Ultimate Color Collection 65-Pack of 1-oz Cans Includes Sparkle Confetti & Color Burst Back to School Classroom Supplies Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $20.25
- Rating
- 4.8/5
- Reviews
- 9,958
- Age
- 6y ago

Play Doh Bulk Handout 42-Pack of 1-Ounce Modeling Compound Cans Back to School Gifts Prizes & Party Favors Kids Arts & Crafts Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $15.64
- Rating
- 4.9/5
- Reviews
- 17,339
- Age
- 5y ago

Play-Doh 9 Pack Favorite Color Set Assorted Colors 2 & 4 Ounce Modeling Compound Cans Kids Arts & Crafts Back to School Gifts & Prizes Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $10.06
- Rating
- 4.8/5
- Reviews
- 2,225
- Age
- 2y ago
Trending
estimated 90-day click momentum
Play-Doh 12 Pack Celebration Compound Includes Confetti & Metallic Shine Assort. Colors Back to School Gifts Prizes & Party Favors Kids Arts & Crafts Preschool Toys Ages 3+
- Price
- $10.40
- Rating
- 4.8/5
- Reviews
- 949
- Age
- 2y ago

Play-Doh Sparkle and Bright 14 Pack Non-Toxic Modeling Compound 3-Oz Cans Back to School Classroom Supplies Preschool Toys Ages 3+ (Amazon Exclusive)
- Price
- $15.50
- Rating
- 4.8/5
- Reviews
- 5,297
- Age
- 10y ago

Colorations Wheat & Gluten-Free Neon Dough Classroom Pack 6 Colors
- Price
- $49.35
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 3y ago

Play-Doh 9 Pack Favorite Color Set Assorted Colors 2 & 4 Ounce Modeling Compound Cans Kids Arts & Crafts Back to School Gifts & Prizes Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $10.06
- Rating
- 4.8/5
- Reviews
- 2,225
- Age
- 2y ago

Play-Doh 22 Pack Ultimate Color Variety Bulk Assorted Colors 2 & 4 Ounce Modeling Compound Cans Kids Arts & Crafts Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $21.29
- Rating
- 4.9/5
- Reviews
- 1,311
- Age
- 2y ago
Newest
by launch date
Play-Doh Bulk 4 Pack Vibrant Colors 32 Colorful 3 Ounce Cans of Modeling Compound Kids Arts & Crafts Preschool Toys for Girls & Boys 3+
- Price
- $26.24
- Rating
- 4.7/5
- Reviews
- 74
- Age
- 1y ago

Play-Doh Party Favor Pack Bulk 24 Pack of Modeling Compound with Cutters Classroom Supplies for Arts & Crafts Birthday Gifts & Prize Toys for Kids Ages 3+ (Amazon Exclusive)
- Price
- $21.51
- Rating
- 4.9/5
- Reviews
- 1,288
- Age
- 2y ago

Play-Doh 9 Pack Favorite Color Set Assorted Colors 2 & 4 Ounce Modeling Compound Cans Kids Arts & Crafts Back to School Gifts & Prizes Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $10.06
- Rating
- 4.8/5
- Reviews
- 2,225
- Age
- 2y ago

Play-Doh 22 Pack Ultimate Color Variety Bulk Assorted Colors 2 & 4 Ounce Modeling Compound Cans Kids Arts & Crafts Preschool Toys Ages 2+ (Amazon Exclusive)
- Price
- $21.29
- Rating
- 4.9/5
- Reviews
- 1,311
- Age
- 2y ago

Play-Doh 12 Pack Celebration Compound Includes Confetti & Metallic Shine Assort. Colors Back to School Gifts Prizes & Party Favors Kids Arts & Crafts Preschool Toys Ages 3+
- Price
- $10.40
- Rating
- 4.8/5
- Reviews
- 949
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
53
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
0%
- Play-Doh87%
- Crayola8%
- Colorations4%
Demand
Playdoh Bulk Classroom search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 3.6×
Search terms
Top Playdoh Bulk Classroom search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- playdoh bulk classroom23K/yr
- bulk playdough15K/yr
- playdoh 3 oz8K/yr
- playdoh 24 pack4K/yr
- bulk play dough4K/yr
- playdoh 6 pack4K/yr
- play doh 24 pack3K/yr
- kiddy dough873/yr
Reviews and returns
What reviews say buyers love and hate about Playdoh Bulk Classroom
We read the reviews and the return reasons for every product selling here.
“different colors than the normal packs at the store”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Playdoh Bulk Classroom questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








