Playdoh Bulk Classroom
FailThe top 5 brands take 100% of clicks, so Playdoh Bulk Classroom is a Fail.
- Flapen Score
- 45 / 100Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 4645
- Market size
- $117K/yr61K searches / yr
- 90-day growth
- +30.8%search demand this quarter
- Competition
- 74%top-5 click share · 3 brands · 53 sellers
Flapen Score
Playdoh Bulk Classroom against its category
The dotted line is the Toys & Games average. Past it, Playdoh Bulk Classroom is stronger. Inside it, weaker.
Market
The Playdoh Bulk Classroom market on Amazon at a glance
Shoppers on Amazon United States searched for Playdoh Bulk Classroom 61K times last year and spent an estimated $117K. All 3 brands take every click. Demand peaks in Aug–Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- +30.8%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $117Ka year
- Peak month
- August3.6× the quietest month
- Top search term
- playdoh bulk classroom23K searches a year
02 · Price
A sale here is worth $25.20.
Listings sell for $25.20 on average, from $10.06 to $53.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $25.20 that is $6K to $13K a year per listing.
- Average price
- $25.20inside the $15 to $100 sweet spot
- Price range
- $10.06–$53.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$13K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Clay & Dough. It carries 4,788 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #79in Clay & Dough
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 4,788per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Playdoh Bulk Classroom products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Brand 187%
- Brand 28%
- Brand 34%
Demand
Playdoh Bulk Classroom search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 3.6×
Search terms
Top Playdoh Bulk Classroom search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- playdoh bulk classroom23K/yr
- bulk playdough15K/yr
- playdoh 3 oz8K/yr
- playdoh 24 pack4K/yr
- bulk play dough4K/yr
- playdoh 6 pack4K/yr
- play doh 24 pack3K/yr
- kiddy dough873/yr
Reviews and returns
What reviews say buyers love and hate about Playdoh Bulk Classroom
We read the reviews and the return reasons for every product selling here.
“different colors than the normal packs at the store”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Playdoh Bulk Classroom questions
Answered from the same tracked data.








