plastic card
Worth a lookShows a sweet-spot price point ($35.24 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Avg price
Incredible$35.24avg listing price — sweet spot $15–$100
Price range
Great$6.07–$100.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good645.75avg incumbent reviews — the moat a new listing must climb
Market size
Good$608K$608K/yr · 376K searches
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, plastic card is a $608K/yr Amazon United States market (376K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 54/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
plastic card market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- $705K–$881K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #195
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 3.4%
- Avg brand age
- 60 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
5 flat
Sellers
39
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
41%
Top 20: 85%
Open market
0%
- Copag54%
- KEM22%
- Bicycle19%
- CAETOUNG3%
- HYYIKA2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.5% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 5.8×
Top plastic card search terms
- copag playing cards90K/yr
- kem playing cards62K/yr
- kem45K/yr
- kem cards28K/yr
- copag23K/yr
- bicycle prestige playing cards20K/yr
- blank credit cards22K/yr
- copag cards15K/yr
- copag plastic playing cards12K/yr
- plastic card9K/yr
Top plastic card products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Copag 1546 Design 100% Plastic Playing Cards Poker Size (Standard) Red/Blue (Jumbo Index 1 Set)
Copag$22.154.7★1,820 rev
Copag 1546 Design 100% Plastic Playing Cards Poker Size (Standard) Black/Gold (Jumbo Index 1 Set)
Copag$22.284.7★3,653 rev
KEM Arrow Red and Blue Plastic Playing Cards Standard Index Bridge Size Premium Casino Grade Poker 2 Decks
KEM$74.244.8★46 rev
Kem Playing Cards Arrow Red and Blue Bridge Size- Standard Index Playing Cards (Pack of 2) - 1007086
KEM$87.114.5★1,030 rev
Bicycle Prestige Waterproof Plastic Playing Cards Red & Blue (Colors May Vary)
Bicycle$9.524.4★2,585 rev
Newest
by launch date
Bicycle Prestige Waterproof Plastic Playing Cards Red and Blue 2 Pack
Bicycle$22.67126 rev
Bicycle Waterproof Playing Cards Red Plastic Deck Pool Beach
Bicycle$11.19216 rev
Bicycle 140th Anniversary Playing Cards Special Edition 1885 Design
Bicycle$12.86584 rev
30pcs Blank Credit Cards Blank Plastic Cards (CR80 30 Mil) Compatible with Most Photo ID Badge Printers
HYYIKA$6.2058 rev
Bicycle Prestige Waterproof Playing Cards Black Plastic Deck Pool
Bicycle$13.42234 rev
Trending
90-day click momentum30pcs Blank Credit Cards Blank Plastic Cards (CR80 30 Mil) Compatible with Most Photo ID Badge Printers
HYYIKA$6.204.8★
Bicycle Waterproof Playing Cards Red Plastic Deck Pool Beach
Bicycle$11.194.5★
Bicycle Prestige Waterproof Plastic Playing Cards Red and Blue 2 Pack
Bicycle$22.674.7★
KEM Arrow Red and Blue Plastic Playing Cards Standard Index Bridge Size Premium Casino Grade Poker 2 Decks
KEM$74.244.8★
KEM Arrow Red and Blue Plastic Playing Cards - Jumbo Index Poker Size Premium Casino Grade - 2 Decks
KEM$75.334.0★
What buyers say about plastic card
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Very durable”
“add them to your collection”
“they are really water proof”
“Love the gold color”
“Easy to read”
“the design is beautiful”
“Worth it”
“As Advertised”
“Plastic is great”
What buyers complain about
“Unpleasant odor”
“they just don't last”
“Poor quality”
“Also absurdly slippery”
“they sent the jumbo size which is awful on the eyes”
“A little expensive”
“With the grey background its very difficult to see the red”
“Not large print”
“flimsy cards”
“hard to read”
Top return reasons
Common questions
- Is plastic card profitable to sell on Amazon United States?
- The niche generates $608K/yr across 32 tracked products. 90-day search growth is -5.5%. Flapen's verdict: Worth a look (54/100).
- How competitive is the plastic card niche?
- 5 brands and 39 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in plastic card?
- Top complaints mined from reviews: Smell, Durability, Quality-Overall. The return rate is 1.4%.
- When does demand for plastic card peak?
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 5.8× the quietest.
- What does it cost to enter the plastic card niche?
- Listings span $6.07–$100.04; the average listing price is $35.24 (sweet spot $15–$100). The average incumbent carries 646 reviews — the moat a new listing must climb.