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Pig Game

Fail

The top 5 brands take 97% of clicks, so Pig Game is a Fail.

Flapen Score
38
38 / 100
Ranks 2,364 of 3,143 Toys & Games niches · −8 vs the category median of 46
Market size
$304K/yr440K searches / yr
90-day growth
-10.1%search demand this quarter
Competition
89%top-5 click share · 6 brands · 52 sellers

Flapen Score

Pig Game against its category

The dotted line is the Toys & Games average. Past it, Pig Game is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pig Game market on Amazon at a glance

Shoppers on Amazon United States searched for Pig Game 440K times last year and spent an estimated $304K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 440K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.

Searches, last 12 months
440K
Growth, 90 days vs prior 90
-10.1%
Conversion, latest week
3.6%
Market size, estimated
$304Ka year
Peak month
December4.1× the quietest month
Top search term
pop the pig187K searches a year

02 · Price

A sale here is worth $18.97.

Listings sell for $18.97 on average, from $5.39 to $40.98. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $18.97 that is $38K to $47K a year per listing.

Average price
$18.97inside the $15 to $100 sweet spot
Price range
$5.39–$40.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
$38K–$47K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #595 within Dedicated Deck Card Games. It carries 11,541 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#595in Dedicated Deck Card Games
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
11,541per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Pig Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

52

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 171%
  • Brand 210%
  • Brand 36%
  • Brand 46%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Pig Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '25Holiday '25Prime Day '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Pig Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pop the pig187K/yr
  • pop the pig game103K/yr
  • pig game47K/yr
  • piggy piggy game9K/yr
  • pop the pig game for kids22K/yr
  • piggy piggy9K/yr
  • pop pig6K/yr
  • piggy game7K/yr
  • dont pop the pig3K/yr
  • pig games for kids7K/yr

Reviews and returns

What reviews say buyers love and hate about Pig Game

We read the reviews and the return reasons for every product selling here.

69%of positive reviews mention “Fun/Entertainment Experience”
20%of negative reviews mention “Functionality-Overall”
1.7%of orders come back
“It doesn't function like it's supposed to”
A buyer, on “Functionality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pig Game questions

Answered from the same tracked data.