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Penny Drop Game

Fail

The top 5 brands take 98% of clicks, so Penny Drop Game is a Fail.

Flapen Score
44
44 / 100
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Market size
$341K/yr220K searches / yr
90-day growth
-9.4%search demand this quarter
Competition
86%top-5 click share · 6 brands · 11 sellers

Flapen Score

Penny Drop Game against its category

The dotted line is the Toys & Games average. Past it, Penny Drop Game is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Penny Drop Game market on Amazon at a glance

Shoppers on Amazon United States searched for Penny Drop Game 220K times last year and spent an estimated $341K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 220K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $341K a year.

Searches, last 12 months
220K
Growth, 90 days vs prior 90
-9.4%
Conversion, latest week
9.0%
Market size, estimated
$341Ka year
Peak month
December4.1× the quietest month
Top search term
penny drop game82K searches a year

02 · Price

A sale here is worth $17.28.

Listings sell for $17.28 on average, from $12.39 to $28.92. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 3,000 to 4,000 of them. At $17.28 that is $52K to $69K a year per listing.

Average price
$17.28inside the $15 to $100 sweet spot
Price range
$12.39–$28.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
3,000–4,000
Revenue per listing a year
$52K–$69K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,159 within Dice Games. It carries 751 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,159in Dice Games
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
751per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Penny Drop Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

11

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 165%
  • Brand 220%
  • Brand 35%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Penny Drop Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Penny Drop Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • penny drop game82K/yr
  • penny game28K/yr
  • penny drop23K/yr
  • penny drop wooden box game29K/yr
  • penny game wood box19K/yr
  • coin drop game13K/yr
  • the penny game6K/yr
  • coin drop5K/yr
  • penny drop game wood box3K/yr
  • coin game4K/yr

Reviews and returns

What reviews say buyers love and hate about Penny Drop Game

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Fun/Entertainment Experience”
31%of negative reviews mention “Quality-Overall”
1.2%of orders come back
“Cheaply made”
A buyer, on “Quality-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Penny Drop Game questions

Answered from the same tracked data.