paw patrol costume adult
Skip itSoft demand (-21.7% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$18.30avg listing price — sweet spot $15–$100
Price range
Good$2.88–$49.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good868.42avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad$59K$59K/yr · 71K searches
Growth
Bad-21.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, paw patrol costume adult is a $59K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 48/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
paw patrol costume adult market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $55K–$73K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #1,744
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 72%
- Out of stock
- 3.6%
- Avg brand age
- 40 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
60
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
42%
Top 20: 82%
Open market
12%
- Unique57%
- LUV HER12%
- Tstars10%
- Amscan3%
- Glad3%
- ABG Accessories3%
- Open — no brand owns it (11 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.7% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 20.4×
Top paw patrol costume adult search terms
- paw patrol party hats14K/yr
- paw patrol masks13K/yr
- piata de paw patrol12K/yr
- paw patrol piata6K/yr
- piata paw patrol5K/yr
- paw patrol mask7K/yr
- paw patrol birthday hat5K/yr
- paw patrol birthday hats4K/yr
- paw patrol masks for kids party4K/yr
Top paw patrol costume adult products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Unique Paw Patrol Party Favors and Birthday Decorations | Paw Patrol Masks 16 Pack | Officially Licensed Party Supplies
Unique$9.964.8★1,361 rev
LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+
LUV HER$13.984.8★728 rev
Unique Paw Patrol and Paw Patrol Girl Party Hats 16 Party Hats with Celebrate With Me Sticker | Kids Birthday Party Supplies
Unique$14.754.7★67 rev
Paw Patrol Party Hats (8 Count) - Colorful & Fun Celebration Accessory Perfect for Kids Parties
Unique$7.414.6★310 rev
Assorted Paw Patrol Party Paper Masks (Pack Of 8) - Durable & Fun Party Favors & Gifts For Kids Great For Themed Parties & Events - One Size Fits Most
Unique$5.894.6★1,098 rev
Newest
by launch date
Unique Paw Patrol Party Favors | Paper Masks Set | Officially Licensed | Party Masks 32 Count | Kids Party Favors Classroom Rewards Photo Booth Props
Unique$15.7510 rev
Unique Paw Patrol Party Favors Masks | 24 Count | For Kids Birthday Party Favors and Decorations | Officially Licensed | includes Checklist
Unique$14.4137 rev
Paw Patrol Party Supplies Bundle - Unbeatable Value! Includes 1 Game Pack & 16 Masks Perfect for Kids Birthdays! Official Licensed Product for Ultimate Fun!
Momentko$13.8150 rev
LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+
LUV HER$13.98728 rev
LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+
LUV HER$13.53728 rev
Trending
90-day click momentumUnique Paw Patrol Party Favors | Paper Masks Set | Officially Licensed | Party Masks 32 Count | Kids Party Favors Classroom Rewards Photo Booth Props
Unique$15.754.8★
ABG Accessories ABG Boys Toddler Hat for Ages 2-4 - Paw Patrol Kids Baseball Cap and Sunglasses
ABG Accessories$11.954.6★
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 4T Red
Tstars$19.924.8★
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 5T Navy
Tstars$19.874.8★
Unique Multicolor Paw Patrol Shaped Drum Pull Pop Out Pinata (21 x 18) - Durable Cardboard & Paper - Perfect for Birthday Parties Kids Events & Themed Celebrations (1 Pc.)
Unique$49.854.4★
What buyers say about paw patrol costume adult
What buyers praise and complain about, mined from review topics.What buyers love
“The headband and jewelry is great quality”
“They are a good size for kids”
“True to image”
“Great birthday present”
“Fun game”
“My nephew favorite fruits snacks”
“These hats were durable and good quality”
“Theyre affordable”
“Different colors”
“they are so soft”
What buyers complain about
“wrong sizing”
“Not worth it”
“Very cheap quality”
“These are not meant to last a long time”
“small and flimsy”
“Plastic taste”
“i had complaints that some of them were dried out when the kids went to play with them”
“We also had issues getting the elastic cord to stay in the holes”
“They are thin paper masks”
“We had issues with the strings coming off as they are only loosely attached to a small piece of the cardboard thats been cut out”
Top return reasons
Common questions
- Is paw patrol costume adult profitable to sell on Amazon United States?
- The niche generates $59K/yr across 36 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (48/100).
- How competitive is the paw patrol costume adult niche?
- 17 brands and 60 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in paw patrol costume adult?
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 1.4%.
- When does demand for paw patrol costume adult peak?
- Demand peaks in Sep–Oct; the busiest month runs 20.4× the quietest.
- What does it cost to enter the paw patrol costume adult niche?
- Listings span $2.88–$49.85; the average listing price is $18.30 (sweet spot $15–$100). The average incumbent carries 868 reviews — the moat a new listing must climb.