Paw Patrol Coloring Book
FailThe top 5 brands take 98% of clicks, so Paw Patrol Coloring Book is a Fail.
- Flapen Score
- 39 / 100Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 4639
- Market size
- $230K/yr185K searches / yr
- 90-day growth
- -19.8%search demand this quarter
- Competition
- 78%top-5 click share · 6 brands · 44 sellers
Flapen Score
Paw Patrol Coloring Book against its category
The dotted line is the Toys & Games average. Past it, Paw Patrol Coloring Book is stronger. Inside it, weaker.
Market
The Paw Patrol Coloring Book market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Patrol Coloring Book 185K times last year and spent an estimated $230K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 13.1% of those searches ended in a purchase.
Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $230K a year.
- Searches, last 12 months
- 185K
- Growth, 90 days vs prior 90
- -19.8%
- Conversion, latest week
- 13.1%
- Market size, estimated
- $230Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- paw patrol coloring book107K searches a year
02 · Price
A sale here is worth $9.52.
Listings sell for $9.52 on average, from $2.80 to $21.66. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $9.52 that is $12K to $14K a year per listing.
- Average price
- $9.52under the $15 to $100 sweet spot
- Price range
- $2.80–$21.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $12K–$14K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #486 within Craft Kits. It carries 3,267 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 100%
- Out of stock, average day
- 4.3%
- Average rank
- #486in Craft Kits
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 3,267per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Paw Patrol Coloring Book products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
44
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Brand 139%
- Brand 227%
- Brand 319%
- Brand 47%
- Brand 56%
- Brand 62%
Demand
Paw Patrol Coloring Book search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Paw Patrol Coloring Book search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paw patrol coloring book107K/yr
- paw patrol coloring23K/yr
- paw patrol coloring books for kids 3-519K/yr
- paw patrol activity13K/yr
- paw patrol coloring book ages 2-48K/yr
- paw patrol coloring books7K/yr
- coloring book paw patrol5K/yr
- coloring books paw patrol3K/yr
Reviews and returns
What reviews say buyers love and hate about Paw Patrol Coloring Book
We read the reviews and the return reasons for every product selling here.
“Dollar store Is cheaper”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Patrol Coloring Book questions
Answered from the same tracked data.








