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Paint By Numbers for Kids Ages 8-12

Maybe

An estimated 1.1% of orders come back. But demand is soft, at -9.5% this quarter, so Paint By Numbers for Kids Ages 8-12 is a Maybe.

Flapen Score
64
64 / 100
Top 3% of 3,143 Toys & Games niches · +18 vs the category median of 46
Market size
$642K/yr991K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
37%top-5 click share · 31 brands · 35 sellers

Flapen Score

Paint By Numbers for Kids Ages 8-12 against its category

The dotted line is the Toys & Games average. Past it, Paint By Numbers for Kids Ages 8-12 is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paint By Numbers for Kids Ages 8-12 market on Amazon at a glance

Shoppers on Amazon United States searched for Paint By Numbers for Kids Ages 8-12 991K times last year and spent an estimated $642K. The top 5 brands take 50% of clicks. Demand peaks in Nov–Dec. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 991K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $642K a year.

Searches, last 12 months
991K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
4.0%
Market size, estimated
$642Ka year
Peak month
December5.1× the quietest month
Top search term
paint by numbers kit for kids521K searches a year

02 · Price

A sale here is worth $16.00.

Listings sell for $16.00 on average, from $8.25 to $25.24. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At $16.00 that is $8K to $12K a year per listing.

Average price
$16.00inside the $15 to $100 sweet spot
Price range
$8.25–$25.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #79 within Craft Kits. It carries 585 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#79in Craft Kits
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
585per listing
Listings tracked
44

04 · Newcomers

3 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Paint By Numbers for Kids Ages 8-12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

35

Top-5 brand share

50%

Top 20: 91%

Top-5 click share

37%

Top 20: 75%

Open market

45%

  • Brand 117%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Paint By Numbers for Kids Ages 8-12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Paint By Numbers for Kids Ages 8-12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paint by numbers kit for kids521K/yr
  • kids paint by number73K/yr
  • paint by number for kids94K/yr
  • paint by numbers for kids71K/yr
  • paint by number kids45K/yr
  • paint by numbers kids25K/yr
  • kids paint by number kits age 8-1221K/yr
  • kids paint by numbers ages 4-824K/yr
  • paint by numbers for kids ages 8-1215K/yr
  • paint by number kits for kids13K/yr

Reviews and returns

What reviews say buyers love and hate about Paint By Numbers for Kids Ages 8-12

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Fun/Entertainment Experience”
16%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Rocks are very small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Paint By Numbers for Kids Ages 8-12 questions

Answered from the same tracked data.