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Overlord Figure

Fail

Buyers convert on only 1.5% of searches, so Overlord Figure is a Fail.

Flapen Score
48
48 / 100
Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46
Market size
$136K/yr189K searches / yr
90-day growth
+7.0%search demand this quarter
Competition
44%top-5 click share · 12 brands · 90 sellers

Flapen Score

Overlord Figure against its category

The dotted line is the Toys & Games average. Past it, Overlord Figure is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Overlord Figure market on Amazon at a glance

Shoppers on Amazon United States searched for Overlord Figure 189K times last year and spent an estimated $136K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Aug–Sep–Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months
189K
Growth, 90 days vs prior 90
+7.0%
Conversion, latest week
1.5%
Market size, estimated
$136Ka year
Peak month
January6.5× the quietest month
Top search term
albedo figure71K searches a year

02 · Price

A sale here is worth $48.57.

Listings sell for $48.57 on average, from $6.92 to $271.05. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $48.57 that is $0 to $5K a year per listing.

Average price
$48.57inside the $15 to $100 sweet spot
Price range
$6.92–$271.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

12% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #7,457 within Statues, Bobbleheads & Busts. It carries 55 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
12%
Prime listings
85%
Out of stock, average day
5.3%
Average rank
#7,457in Statues, Bobbleheads & Busts
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
55per listing
Listings tracked
34

04 · Newcomers

4 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
35 months

Products

Top Overlord Figure products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

90

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

9%

  • Brand 144%
  • Brand 216%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (6 brands, 9%)

Demand

Overlord Figure search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct · busiest ÷ quietest = 6.5×

Search terms

Top Overlord Figure search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • albedo figure71K/yr
  • overlord figure52K/yr
  • albedo32K/yr
  • albedo overlord figure14K/yr
  • esdeath figure8K/yr
  • overlord albedo figure7K/yr
  • overlord albedo6K/yr

Reviews and returns

What reviews say buyers love and hate about Overlord Figure

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
0.9%of orders come back
“the ears dont like to fit in very well”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Overlord Figure questions

Answered from the same tracked data.