Outdoor Easel for Kids
Outdoor Easel for Kids shows beatable incumbent ratings (3.8★), but a concentrated shelf (top 5 take 88% of clicks) keeps it on the watch list.
Flapen Score
Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 46
Is Outdoor Easel for Kids profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Outdoor Easel for Kids is a $133K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 54/100.
Outdoor Easel for Kids: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +118.9% over the last 90 days and 1.8% of searches end in a purchase.
$133K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 8 products
Top Outdoor Easel for Kids products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hearthsong Inflatable Kids Art Easel Outdoor & Indoor Paint Station Creative Coloring Drawing and Painting Art Easel for Kids and Toddlers Ideal for Arts & Crafts Fun
- Price
- $41.44
- Rating
- 3.8/5
- Reviews
- 1,157
- Age
- 7y ago
HONEY JOY Wooden Art Easel for Kids Double-Sided Toddler Easel w/Transparent Board Paper Roll Sun-Proof Canopy & Storage Trays Outdoor & Indoor Paint Station for Boys and Girls
- Price
- $72.15
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 2mo ago
Art Easel for Kids PVC Inflatable Double-Sided Drawing Board Can Wash and Reuse Paint Heavy Duty Backyard Easel Not Included Art Supplies
- Price
- $36.40
- Rating
- 3.3/5
- Reviews
- 16
- Age
- 1y ago
GLOTOYS Inflatable Art Easel Portable Washable Outdoor Painting Station with Built-in Storage Tray Reusable Inflatable Drawing Board for Backyard Indoor & Camping Activities
- Price
- $36.79
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 2mo ago
Colorations 3-Way Easel with Acrylic Panels for Multiple Children
- Price
- $281.06
- Rating
- 4.4/5
- Reviews
- 84
- Age
- 15y ago
Trending
90-day click momentumHONEY JOY Wooden Art Easel for Kids Double-Sided Toddler Easel w/Transparent Board Paper Roll Sun-Proof Canopy & Storage Trays Outdoor & Indoor Paint Station for Boys and Girls
- Price
- $72.15
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 2mo ago
GLOTOYS Inflatable Art Easel Portable Washable Outdoor Painting Station with Built-in Storage Tray Reusable Inflatable Drawing Board for Backyard Indoor & Camping Activities
- Price
- $36.79
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 2mo ago
Costzon Easel for Kids Double-Sided Transparent Drawing Board with Fir Wood Frame A Paper Roll Sun-Proof Canopy Storage Trays & 4 Paint Cups Indoor Outdoor Art Toddler Easel
- Price
- $72.18
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 2mo ago
Hearthsong Inflatable Kids Art Easel Outdoor & Indoor Paint Station Creative Coloring Drawing and Painting Art Easel for Kids and Toddlers Ideal for Arts & Crafts Fun
- Price
- $41.44
- Rating
- 3.8/5
- Reviews
- 1,157
- Age
- 7y ago
Art Easel for Kids PVC Inflatable Double-Sided Drawing Board Can Wash and Reuse Paint Heavy Duty Backyard Easel Not Included Art Supplies
- Price
- $36.40
- Rating
- 3.3/5
- Reviews
- 16
- Age
- 1y ago
Newest
by launch dateHONEY JOY Wooden Art Easel for Kids Double-Sided Toddler Easel w/Transparent Board Paper Roll Sun-Proof Canopy & Storage Trays Outdoor & Indoor Paint Station for Boys and Girls
- Price
- $72.15
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 2mo ago
Costzon Easel for Kids Double-Sided Transparent Drawing Board with Fir Wood Frame A Paper Roll Sun-Proof Canopy Storage Trays & 4 Paint Cups Indoor Outdoor Art Toddler Easel
- Price
- $72.18
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 2mo ago
GLOTOYS Inflatable Art Easel Portable Washable Outdoor Painting Station with Built-in Storage Tray Reusable Inflatable Drawing Board for Backyard Indoor & Camping Activities
- Price
- $36.79
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 2mo ago
Art Easel for Kids PVC Inflatable Double-Sided Drawing Board Can Wash and Reuse Paint Heavy Duty Backyard Easel Not Included Art Supplies
- Price
- $36.40
- Rating
- 3.3/5
- Reviews
- 16
- Age
- 1y ago
FUNLIO 2-in-1 Outdoor Easel for Kids Ages 3+ Foldable Waterproof & Sunproof Toddler Easel Double-Sided Kids Art Easel with 2 Acrylic Boards & 20+ Accessories Portable and Stable - Blue
- Price
- $88.11
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 falling
Sellers
13
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
8%
- HearthSong64%
- HONEY JOY8%
- Generic7%
- GLOTOYS5%
- Colorations4%
- Costzon4%
- Open — no brand owns it (2 brands, 8%)
Outdoor Easel for Kids demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 11.7×
Top Outdoor Easel for Kids search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- inflatable easel16K/yr
- outdoor easel for kids19K/yr
- outdoor easel15K/yr
- inflatable easel for kids6K/yr
- outdoor art easel for kids5K/yr
- outdoor art easel5K/yr
- inflatable art easel4K/yr
- inflatable easel outdoor3K/yr
What reviews say buyers love and hate about Outdoor Easel for Kids
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“It is safe for our baby to play with”
“Beautiful made”
“Easy to assemble”
“It is sturdy”
“Great value”
What buyers complain about
81% of reviews“the paint stained it immediately”
“Overpriced,”
“Stains”
“Had a hard time getting it clean”
“It will be going in the garbage after one use”
Outdoor Easel for Kids return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
12%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Outdoor Easel for Kids questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
