Outdoor Easel for Kids
MaybeThe products selling today average only 3.8★. But the top 5 products take 88% of clicks, so Outdoor Easel for Kids is a Maybe.
- Flapen Score
- 54 / 100Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 4654
- Market size
- $133K/yr74K searches / yr
- 90-day growth
- +118.9%search demand this quarter
- Competition
- 88%top-5 click share · 8 brands · 13 sellers
Flapen Score
Outdoor Easel for Kids against its category
The dotted line is the Toys & Games average. Past it, Outdoor Easel for Kids is stronger. Inside it, weaker.
Market
The Outdoor Easel for Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Outdoor Easel for Kids 74K times last year and spent an estimated $133K. The top 5 brands take 88% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +118.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +118.9%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $133Ka year
- Peak month
- June11.7× the quietest month
- Top search term
- inflatable easel16K searches a year
02 · Price
A sale here is worth $97.39.
Listings sell for $97.39 on average, from $36.40 to $281.06. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $97.39 that is $0 to $10K a year per listing.
- Average price
- $97.39inside the $15 to $100 sweet spot
- Price range
- $36.40–$281.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #181 within Easels. It carries 166 reviews at 3.84 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 50%
- Out of stock, average day
- 5.8%
- Average rank
- #181in Easels
- Average rating
- 3.84 starsAmazon United States average 4.42 stars
- Average reviews
- 166per listing
- Listings tracked
- 8
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Outdoor Easel for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
13
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
8%
- Brand 164%
- Brand 28%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 64%
- Open — no brand owns it (2 brands, 8%)
Demand
Outdoor Easel for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 11.7×
Search terms
Top Outdoor Easel for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- inflatable easel16K/yr
- outdoor easel for kids19K/yr
- outdoor easel15K/yr
- inflatable easel for kids6K/yr
- outdoor art easel for kids5K/yr
- outdoor art easel5K/yr
- inflatable art easel4K/yr
- inflatable easel outdoor3K/yr
Reviews and returns
What reviews say buyers love and hate about Outdoor Easel for Kids
We read the reviews and the return reasons for every product selling here.
“the paint stained it immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Outdoor Easel for Kids questions
Answered from the same tracked data.








