Our Generation Horse

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

118K

Growth, 90 days vs prior 90

+31.8%

Conversion, latest week

0.8%

Market size, estimated

$60Ka year

Peak month

December6.6× the quietest month

Top search term

our generation horse35K searches a year

Listings sell for $65.82 on average, from $8.98 to $258.13. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $65.82 that is $0 to $7K a year per listing.

Average price

$65.82inside the $15 to $100 sweet spot

Price range

$8.98–$258.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

1.5%of orders · Amazon United States median 2.1%

42% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 25.3% of listings are out of stock. The average listing ranks #4,570 within Playsets. It carries 1,180 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

54%

Out of stock, average day

25.3%

Average rank

#4,570in Playsets

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,180per listing

Listings tracked

24

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months