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One Piece Blind Box

Fail

The top 5 brands take 97% of clicks, so One Piece Blind Box is a Fail.

Flapen Score
36
36 / 100
Ranks 2,561 of 3,143 Toys & Games niches · −10 vs the category median of 46
Market size
$268K/yr239K searches / yr
90-day growth
-13.5%search demand this quarter
Competition
72%top-5 click share · 7 brands · 58 sellers

Flapen Score

One Piece Blind Box against its category

The dotted line is the Toys & Games average. Past it, One Piece Blind Box is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The One Piece Blind Box market on Amazon at a glance

Shoppers on Amazon United States searched for One Piece Blind Box 239K times last year and spent an estimated $268K. The top 5 brands take 97% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $268K a year.

Searches, last 12 months
239K
Growth, 90 days vs prior 90
-13.5%
Conversion, latest week
2.3%
Market size, estimated
$268Ka year
Top search term
one piece blind box67K searches a year

02 · Price

A sale here is worth $49.39.

Listings sell for $49.39 on average, from $7.69 to $272.95. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $49.39 that is $37K to $49K a year per listing.

Average price
$49.39inside the $15 to $100 sweet spot
Price range
$7.69–$272.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$37K–$49K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #1,707 within Statues, Bobbleheads & Busts. It carries 186 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#1,707in Statues, Bobbleheads & Busts
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
186per listing
Listings tracked
15

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
23 months

Products

Top One Piece Blind Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

58

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

2%

  • Brand 155%
  • Brand 219%
  • Brand 312%
  • Brand 46%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

One Piece Blind Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 2.7× · 11 of 12 months tracked

Search terms

Top One Piece Blind Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • one piece blind box67K/yr
  • one piece mystery box19K/yr
  • funko mystery mini22K/yr
  • mystery minis15K/yr
  • one piece labubu30K/yr
  • one piece blind bag13K/yr
  • mystery mini14K/yr
  • pop mart one piece9K/yr
  • funko blind box6K/yr
  • funko mystery minis5K/yr

Reviews and returns

What reviews say buyers love and hate about One Piece Blind Box

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Collectibles”
21%of negative reviews mention “Value For Money”
5.1%of orders come back
“The prices a bit steep”
A buyer, on “Value For Money”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common One Piece Blind Box questions

Answered from the same tracked data.