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Old Maid Card Game

Fail

Prices span $6.12–$11.38, mostly outside the sweet spot, so Old Maid Card Game is a Fail.

Flapen Score
42
42 / 100
Ranks 1,954 of 3,143 Toys & Games niches · −4 vs the category median of 46
Market size
$270K/yr316K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
69%top-5 click share · 12 brands · 30 sellers

Flapen Score

Old Maid Card Game against its category

The dotted line is the Toys & Games average. Past it, Old Maid Card Game is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Old Maid Card Game market on Amazon at a glance

Shoppers on Amazon United States searched for Old Maid Card Game 316K times last year and spent an estimated $270K. The top 5 brands take 84% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 9.9% of those searches ended in a purchase.

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $270K a year.

Searches, last 12 months
316K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
9.9%
Market size, estimated
$270Ka year
Peak month
December3.1× the quietest month
Top search term
old maid card game177K searches a year

02 · Price

A sale here is worth $8.62.

Listings sell for $8.62 on average, from $6.12 to $11.38. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $8.62 that is $9K to $11K a year per listing.

Average price
$8.62under the $15 to $100 sweet spot
Price range
$6.12–$11.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$9K–$11K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #478 within Dedicated Deck Card Games. It carries 1,461 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
8.9%
Average rank
#478in Dedicated Deck Card Games
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
1,461per listing
Listings tracked
16

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
69 months

Products

Top Old Maid Card Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

30

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

10%

  • Brand 130%
  • Brand 223%
  • Brand 316%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (6 brands, 10%)

Demand

Old Maid Card Game search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Old Maid Card Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • old maid card game177K/yr
  • old maid64K/yr
  • old maid cards20K/yr
  • old maid card games for kids ages 4-819K/yr
  • old maid card game original15K/yr
  • original old maid cards7K/yr
  • old maid card game for adults5K/yr
  • old maid cards for kids5K/yr
  • old made card game4K/yr

Reviews and returns

What reviews say buyers love and hate about Old Maid Card Game

We read the reviews and the return reasons for every product selling here.

56%of positive reviews mention “Fun/Entertainment Experience”
25%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Cards are larger than regular deck”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Old Maid Card Game questions

Answered from the same tracked data.