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Obito Costume

a small market ($15K/yr) — Obito Costume doesn't clear our bar today.

Flapen Score

48
Skip it

Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46

Market size 4Growth 34Conversion 4Competition 84Returns 25Price range 84Avg price 95Brand share 95Review moat 62Quality gap 50
This niche Category average · 3,143 niches

Is Obito Costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Obito Costume is a $15K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 48/100.

Obito Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +7.1% over the last 90 days and 0.4% of searches end in a purchase.

$15K

revenue / yr

Units sold / yr500
Search volume / yr+7.1%140K
Conversion rate0.4%
Avg price$29.99

Who owns the niche?

The top 5 brands hold 39% of demand, so 61% of the market is open.

61%

open market share

Brands · sellers36 · 157
Top-5 product click share31%
Open market61%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 52 products

Sponsored placement58%
New entrants (1y)5· 1 succeeded
Avg rating4.5★
Avg reviews1,020

Top Obito Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

$0$441$881$1K$2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

36 rising

Sellers

157

Top-5 brand share

39%

Top 20: 90%

Top-5 click share

31%

Top 20: 74%

Open market

55%

  • Funko10%
  • Howriis8%
  • Aniler8%
  • Seeksmile7%
  • IOPBOT6%
  • ZNZXYCOS6%

Obito Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume140KCVR0.4%Products52Brands36Top 5 Brands39%OOS Rate18.7%Rating4.5★Reviews1,020Avg BSR#45,915
15K10KSpike '24Spike '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.4×

Top Obito Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • obito47K/yr
  • obito costume50K/yr
  • obito cosplay14K/yr
  • obito uchiha costume20K/yr
  • tobi costume5K/yr
  • tobi cosplay4K/yr

What reviews say buyers love and hate about Obito Costume

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Quality-Overall19%

The store clearly cares about both quality and service

Size-Overall14%

it fits comfortably while giving the costume a more complete look

Advertised Vs Actual Product9%

Exactly as advertised

Value For Money9%

Good for the price

Collectibles6%

but its maybe more of a collectible item - the detail is phenomenal

What buyers complain about

83% of reviews
Size-Overall43%

Doesn't fit at all

Brightness/Shine/Glow8%

Only thing is that its not glowing in black light

Product Condition8%

obviously used

Value For Money6%

Not worth the money

Quality-Overall5%

for the price the quality gives it 1 star

Obito Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

5.1%

Return rate

68%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
48%
2Length
10%
3Arm Fit
4%
4Material Quality
4%
5Quality-Overall
4%

Common Obito Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Obito Costume 48/100 on Amazon United States — Skip it. The niche generates $15K/yr across 52 tracked products. 1 of 5 products launched in the last 360 days are still selling. Search demand moved +7.1% over the last 90 days.
Search demand for Obito Costume on Amazon United States peaks in Sep–Oct–Nov, where the busiest month runs 12.4× the quietest.