Ninja Turtle Coloring Book
FailThe top 5 brands take 98% of clicks, so Ninja Turtle Coloring Book is a Fail.
- Flapen Score
- 35 / 100Ranks 2,644 of 3,143 Toys & Games niches · −11 vs the category median of 4635
- Market size
- $43K/yr44K searches / yr
- 90-day growth
- -24.5%search demand this quarter
- Competition
- 87%top-5 click share · 6 brands · 32 sellers
Flapen Score
Ninja Turtle Coloring Book against its category
The dotted line is the Toys & Games average. Past it, Ninja Turtle Coloring Book is stronger. Inside it, weaker.
Market
The Ninja Turtle Coloring Book market on Amazon at a glance
Shoppers on Amazon United States searched for Ninja Turtle Coloring Book 44K times last year and spent an estimated $43K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 8.7% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -24.5%
- Conversion, latest week
- 8.7%
- Market size, estimated
- $43Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- ninja turtle coloring book18K searches a year
02 · Price
A sale here is worth $11.35.
Listings sell for $11.35 on average, from $5.73 to $24.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $11.35 that is $3K to $6K a year per listing.
- Average price
- $11.35under the $15 to $100 sweet spot
- Price range
- $5.73–$24.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #262 within Craft Kits. It carries 1,547 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 30%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #262in Craft Kits
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 1,547per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Ninja Turtle Coloring Book products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Teenage Mutant Ninja Turtles Jumbo Coloring and Activity Book 48-Page
- Price
- $7.52
- Rating
- 4.3/5
- Reviews
- 261
- Age
- 13y ago

Teenage Mutant Ninja Turtles Coloring Book Set (2 TMNT Books)
- Price
- $9.10
- Rating
- 4.1/5
- Reviews
- 281
- Age
- 11y ago

Teenage Mutant Ninja Turtles Coloring and Activity Book Set With Stickers
- Price
- $10.36
- Rating
- 4.6/5
- Reviews
- 574
- Age
- 13y ago

Teenage Mutant Ninja Turtles Coloring and Activity Book Set with Stickers (3 TMNT Coloring and Activity Books Over 30 Stickers)
- Price
- $10.03
- Rating
- 4.6/5
- Reviews
- 647
- Age
- 10y ago

Bendon Teenage Mutant Ninja Turtles Imagine Ink Magic Ink Pictures and Game Book with Mess Free Marker
- Price
- $6.61
- Rating
- 4.7/5
- Reviews
- 260
- Age
- 3y ago
Trending
estimated 90-day click momentum
Nickelodeon Teenage Mutant Ninja Turtles Boys UPF 50+ Rash Guard and Swim Trunks for Big Kids Black
- Price
- $24.54
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago

Nickelodeon Buckle-Down Bifold Wallet Ninja Turtles Multicolor 4.0 x 3.5
- Price
- $20.08
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 13y ago

Teenage Mutant Ninja Turtles Coloring Book Set (2 TMNT Books)
- Price
- $9.10
- Rating
- 4.1/5
- Reviews
- 281
- Age
- 11y ago

Teenage Mutant Ninja Turtles Aqua Art Great Kids Ninja Turtles Toys TMNT Mess Free Coloring for Toddlers Paint with Water Books for Kids Toddler Car Activities & Travel Toys Water Painting Book
- Price
- $6.62
- Rating
- 4.7/5
- Reviews
- 13,180
- Age
- 6mo ago

Bendon Teenage Mutant Ninja Turtles Imagine Ink Magic Ink Pictures and Game Book with Mess Free Marker
- Price
- $6.61
- Rating
- 4.7/5
- Reviews
- 260
- Age
- 3y ago
Newest
by launch date
Teenage Mutant Ninja Turtles Aqua Art Great Kids Ninja Turtles Toys TMNT Mess Free Coloring for Toddlers Paint with Water Books for Kids Toddler Car Activities & Travel Toys Water Painting Book
- Price
- $6.62
- Rating
- 4.7/5
- Reviews
- 13,180
- Age
- 6mo ago

Nickelodeon Teenage Mutant Ninja Turtles Boys UPF 50+ Rash Guard and Swim Trunks for Big Kids Black
- Price
- $24.54
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago

Bendon TMNT Imagine Ink | Teenage Mutant Ninja Turtles Imagine Ink | TMNT Coloring Book | Magic Ink Mess Free Marker | 12 Pages
- Price
- $5.73
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 1y ago

Teenage Mutant Ninja Travel Activity Kit for Kids w Drawstring Bag Bundle
- Price
- $12.93
- Rating
- 4.3/5
- Reviews
- 26
- Age
- 1y ago

Bendon Teenage Mutant Ninja Turtles Imagine Ink Magic Ink Pictures and Game Book with Mess Free Marker
- Price
- $6.61
- Rating
- 4.7/5
- Reviews
- 260
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
32
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
0%
- Nickelodeon40%
- TEENAGE MUTANT NINJA31%
- TMNT/Bendon Publishing17%
- Bendon7%
- Horizon Group USA3%
- Buckle-Down2%
- Open — no brand owns it (0%)
Demand
Ninja Turtle Coloring Book search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Ninja Turtle Coloring Book search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ninja turtle coloring book18K/yr
- tmnt coloring book9K/yr
- ninja turtles coloring book10K/yr
- teenage mutant ninja turtles coloring book7K/yr
Reviews and returns
What reviews say buyers love and hate about Ninja Turtle Coloring Book
We read the reviews and the return reasons for every product selling here.
“I'm returning it for false advertising”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ninja Turtle Coloring Book questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








