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Nikke

Maybe

The top 5 products take only 26% of clicks. But buyers convert on only 0.7% of searches, so Nikke is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46
Market size
$173K/yr371K searches / yr
90-day growth
+6.5%search demand this quarter
Competition
26%top-5 click share · 20 brands · 157 sellers

Flapen Score

Nikke against its category

The dotted line is the Toys & Games average. Past it, Nikke is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nikke market on Amazon at a glance

Shoppers on Amazon United States searched for Nikke 371K times last year and spent an estimated $173K. The top 5 brands take 61% of clicks. Demand peaks in Apr–May–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 371K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months
371K
Growth, 90 days vs prior 90
+6.5%
Conversion, latest week
0.7%
Market size, estimated
$173Ka year
Peak month
December2.1× the quietest month
Top search term
nikke goddess of victory130K searches a year

02 · Price

A sale here is worth $70.63.

Listings sell for $70.63 on average, from $9.62 to $295.10. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $70.63 that is $0 to $7K a year per listing.

Average price
$70.63inside the $15 to $100 sweet spot
Price range
$9.62–$295.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #8,878 within Statues, Bobbleheads & Busts. It carries 2,177 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
77%
Out of stock, average day
15.8%
Average rank
#8,878in Statues, Bobbleheads & Busts
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
2,177per listing
Listings tracked
61

04 · Newcomers

6 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Nikke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

157

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

26%

Top 20: 68%

Open market

31%

  • Brand 121%
  • Brand 212%
  • Brand 311%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Nikke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Nikke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nikke goddess of victory130K/yr
  • nikke96K/yr
  • nikke goddess of victory figure52K/yr
  • nikke figure41K/yr
  • goddess of victory nikke36K/yr
  • goddess of victory nikke figure16K/yr

Reviews and returns

What reviews say buyers love and hate about Nikke

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“Low quality”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Nikke questions

Answered from the same tracked data.