Naughty Dice
Naughty Dice shows a thin review moat (109 avg reviews), but soft demand (-34.0% this quarter) keeps it on the watch list.
Flapen Score
Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46
Is Naughty Dice profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Naughty Dice is a $39K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 51/100.
Naughty Dice: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -34.0% over the last 90 days and 3.7% of searches end in a purchase.
$39K
revenue / yr
Who owns the niche?
The top 5 brands hold 57% of demand, so 43% of the market is open.
43%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 61 products
Top Naughty Dice products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
WLHAG Date Night Dice Set for Couples 5PCS Valentines Day Dating Decision Wooden Dices Gifts for Him & Her Relationship Game for Boyfriend Girlfriend
- Price
- $7.61
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 7mo ago
Date Night Dice for Couples 4Pcs Romantic Decision Dice Fun Relationship Game Creative Party Ideas Funny Naughty Gifts for Couples Lovers Friends
- Price
- $5.81
- Rating
- 4.6/5
- Reviews
- 78
- Age
- 4mo ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts (5 PCS with Bag)
- Price
- $9.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts for Her Him Men Women Anniversary Couples 6YTA12
- Price
- $9.37
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 1y ago
4Pcs Valentines Day Gifts Date Night Decision Dice Date Night Gift for Boyfriend Girlfriend Food Dice for Him Her Anniversary Day Gifts for Wife Husband Wedding Birthday Bachelorette for Bride
- Price
- $14.62
- Rating
- 4.1/5
- Reviews
- 48
- Age
- 1y ago
Trending
90-day click momentumDate Night Dice for Couples 4Pcs Romantic Decision Dice Fun Relationship Game Creative Party Ideas Funny Naughty Gifts for Couples Lovers Friends
- Price
- $5.81
- Rating
- 4.6/5
- Reviews
- 78
- Age
- 4mo ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts (5 PCS with Bag)
- Price
- $9.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts (Glow 4 PCS Pink Black 2 PCS)
- Price
- $7.54
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3w ago
Date Night Dice for Couples Valentines Day Gift Couple Game Dice for Women Men Girlfriend Boyfriend Wedding Anniversary Birthday Gifts 6CFT6
- Price
- $7.82
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts for Her Him Men Women Anniversary Couples 2CFT2
- Price
- $7.72
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
Newest
by launch dateRomantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts (Glow 4 PCS Pink Black 2 PCS)
- Price
- $7.54
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3w ago
Romantic Naughty Dice Set for Adults Games Date Night Dice Couples Gift Fun Night Dating Games for Adult Love Dice Valentines Day Gifts (5 PCS with Bag)
- Price
- $9.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
Date Night Dice for Couples 4Pcs Romantic Decision Dice Fun Relationship Game Creative Party Ideas Funny Naughty Gifts for Couples Lovers Friends
- Price
- $5.81
- Rating
- 4.6/5
- Reviews
- 78
- Age
- 4mo ago
Date Night Dice Games for Couple Decision Dice Game for Romantic Ideas Funny Naughty Boyfriend for Him Acrylic Position Decision Toy (Black & Pink)
- Price
- $8.23
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 4mo ago
Date Night Dice Games for Couple Decision Dice Game for Romantic Ideas Funny Naughty Boyfriend Girlfriend Present for Her Acrylic Position Decision Dice Glow in the Dark (Glow Dice*4)
- Price
- $7.39
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 5mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
Brands
29 falling
Sellers
45
Top-5 brand share
57%
Top 20: 94%
Top-5 click share
24%
Top 20: 66%
Open market
39%
- Fly-Love23%
- Lalamingo15%
- Generic9%
- WLHAG6%
- DMEODG5%
- createreedo4%
Naughty Dice demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.5×
Top Naughty Dice search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- adult dice22K/yr
- couples dice22K/yr
- adult dice games for couples3K/yr
- naughty dice14K/yr
- spicy dice7K/yr
- couple dice8K/yr
- love dice7K/yr
- dirty dice6K/yr
- dice for couples4K/yr
- couples dice game3K/yr
What reviews say buyers love and hate about Naughty Dice
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Very entertaining”
“Great gift”
“Good quality”
“Easy to use”
“Fun game, good questions, good conversation starters”
What buyers complain about
65% of reviews“Fun Idea But Not the Best Fit for Us”
“Poor Manufacturing”
“Too boring”
“not worth the money”
“Didnt work”
Naughty Dice return rate & reasons
Why buyers send it back, as a share of all return requests.
1.8%
Return rate
53%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Naughty Dice questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
