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My Quiet Book

Fail

Shoppers spend an estimated $6K a year here, so My Quiet Book is a Fail.

Flapen Score
37
37 / 100
Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 46
Market size
$6K/yr14K searches / yr
90-day growth
+41.7%search demand this quarter
Competition
79%top-5 click share · 11 brands · 19 sellers

Flapen Score

My Quiet Book against its category

The dotted line is the Toys & Games average. Past it, My Quiet Book is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The My Quiet Book market on Amazon at a glance

Shoppers on Amazon United States searched for My Quiet Book 14K times last year and spent an estimated $6K. The top 5 brands take 92% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +41.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
+41.7%
Conversion, latest week
1.5%
Market size, estimated
$6Ka year
Peak month
November2.1× the quietest month
Top search term
my quiet book12K searches a year

02 · Price

A sale here is worth $27.14.

Listings sell for $27.14 on average, from $14.42 to $42.87. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $27.14 that is $0 to $3K a year per listing.

Average price
$27.14inside the $15 to $100 sweet spot
Price range
$14.42–$42.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #297 within Car Seat & Stroller Toys. It carries 1,877 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
94%
Out of stock, average day
6.7%
Average rank
#297in Car Seat & Stroller Toys
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,877per listing
Listings tracked
16

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top My Quiet Book products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

19

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

6%

  • Brand 140%
  • Brand 220%
  • Brand 317%
  • Brand 413%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 6%)

Demand

My Quiet Book search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.1×

Reviews and returns

What reviews say buyers love and hate about My Quiet Book

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Fun/Entertainment Experience”
17%of negative reviews mention “Quality-Overall”
2.5%of orders come back
“Not well made”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common My Quiet Book questions

Answered from the same tracked data.