Mulan Doll

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

124K

Growth, 90 days vs prior 90

-14.3%

Conversion, latest week

1.1%

Market size, estimated

$34Ka year

Peak month

December3.1× the quietest month

Top search term

mulan doll62K searches a year

Listings sell for $25.90 on average, from $10.48 to $103.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $25.90 that is $3K to $6K a year per listing.

Average price

$25.90inside the $15 to $100 sweet spot

Price range

$10.48–$103.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

1.6%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #1,701 within Dolls. It carries 8,829 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

83%

Out of stock, average day

11.2%

Average rank

#1,701in Dolls

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

8,829per listing

Listings tracked

18

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months