Mtg Counters
a small market ($77K/yr) — Mtg Counters doesn't clear our bar today.
Flapen Score
Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46
Is Mtg Counters profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Mtg Counters is a $77K/yr Amazon United States market (116K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Mtg Counters: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +1.7% over the last 90 days and 3.9% of searches end in a purchase.
$77K
revenue / yr
Who owns the niche?
The top 5 brands hold 67% of demand, so 33% of the market is open.
33%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 21 products
Top Mtg Counters products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
50 Magic the Gathering Tokens *** MTG Bulk Collection Lot
- Price
- $6.81
- Rating
- 4.0/5
- Reviews
- 710
- Age
- 13y ago
Futhark Dry Erase MTG Tokens Cards Set Reversible Reusable Double-Sided Universal Tokens Proxy Cards for Magic: The Gathering MTG Accessories Gift
- Price
- $10.44
- Rating
- 4.8/5
- Reviews
- 329
- Age
- 1y ago
Citadel Black Dry Erase MTG Tokens Set of 50 Cards with 2pcs Erasers Reversible Reusable Double-Sided Universal Tokens Proxy Card MTG TCG
- Price
- $15.11
- Rating
- 4.8/5
- Reviews
- 1,060
- Age
- 4y ago
115-Piece MTG Dice Set with Dry Erase Tokens Kit Includes 63 Counters and 50 Tokens for MTG TCG Cards Game Accessories with 2 Markers 2 Cloths
- Price
- $27.90
- Rating
- 5.0/5
- Reviews
- 48
- Age
- 11mo ago
CZYY Dry Erase MTG Token Set 105 Reusable Cards & Counters for TCGs
- Price
- $17.70
- Rating
- 4.9/5
- Reviews
- 62
- Age
- 11mo ago
Trending
90-day click momentum
ZYCIXDIXS 72PCS MTG Counters Set Acrylic MTG Keyword Counters Bright Durable Tokens with Protective Film & Storage Box for Magic The Gathering Card Games Accessories
- Price
- $11.00
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 8mo ago
BLSUREFYX 60 PCS Dry Erase MTG Tokens 3.5 x 2.5 in Double-Sided Reusable
- Price
- $10.00
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 10mo ago
SIXPOINTS 130 Pieces MTG Counter Dice Plus 1 Life Counters Tokens 6 Sided D20 Dice & MTG Counters/Keyword Counters Set Compatible with Magic The Gathering TCG Card Games Accessories
- Price
- $24.83
- Rating
- 4.8/5
- Reviews
- 133
- Age
- 1y ago
Futhark Dry Erase MTG Tokens Cards Set Reversible Reusable Double-Sided Universal Tokens Proxy Cards for Magic: The Gathering MTG Accessories Gift
- Price
- $10.44
- Rating
- 4.8/5
- Reviews
- 329
- Age
- 1y ago
115-Piece MTG Dice Set with Dry Erase Tokens Kit Includes 63 Counters and 50 Tokens for MTG TCG Cards Game Accessories with 2 Markers 2 Cloths
- Price
- $27.90
- Rating
- 5.0/5
- Reviews
- 48
- Age
- 11mo ago
Newest
by launch dateZYCIXDIXS 72PCS MTG Counters Set Acrylic MTG Keyword Counters Bright Durable Tokens with Protective Film & Storage Box for Magic The Gathering Card Games Accessories
- Price
- $11.00
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 8mo ago
61 Pieces MTG Dice Counters and Abilities Keywords Creature Stats Buff Acrylic Tokens with Box for MTG TCG Games Gift Gaming Accessories (Colors)
- Price
- $10.05
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 9mo ago
BLSUREFYX 60 PCS Dry Erase MTG Tokens 3.5 x 2.5 in Double-Sided Reusable
- Price
- $10.00
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 10mo ago
CZYY Dry Erase MTG Token Set 105 Reusable Cards & Counters for TCGs
- Price
- $17.70
- Rating
- 4.9/5
- Reviews
- 62
- Age
- 11mo ago
115-Piece MTG Dice Set with Dry Erase Tokens Kit Includes 63 Counters and 50 Tokens for MTG TCG Cards Game Accessories with 2 Markers 2 Cloths
- Price
- $27.90
- Rating
- 5.0/5
- Reviews
- 48
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
28
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
62%
Top 20: 99%
Open market
28%
- Wizards of the Coast30%
- Futhark14%
- Citadel Black13%
- LAMJAM6%
- DEDC6%
- CZYY4%
Mtg Counters demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 5.9×
Top Mtg Counters search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mtg tokens88K/yr
- mtg token18K/yr
- spin counters mtg5K/yr
- magic tokens5K/yr
What reviews say buyers love and hate about Mtg Counters
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Excellent quality set”
“Great Value”
“as advertised”
“Great vibrant colors”
“Good size”
What buyers complain about
66% of reviews“The dice are small”
“cheaply made, leaves marks and smudges all over tokens, good for 1/2 uses each and not worth it for price”
“challenging to remove from the case”
“The bags they come with are a little cheap”
“Not as advertised”
Mtg Counters return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
53%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mtg Counters questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
