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Mtg Card Sleeves

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 92% of clicks, so Mtg Card Sleeves is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 3,143 Toys & Games niches · +7 vs the category median of 46
Market size
$2.8M/yr3.6M searches / yr
90-day growth
-3.1%search demand this quarter
Competition
53%top-5 click share · 10 brands · 113 sellers

Flapen Score

Mtg Card Sleeves against its category

The dotted line is the Toys & Games average. Past it, Mtg Card Sleeves is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mtg Card Sleeves market on Amazon at a glance

Shoppers on Amazon United States searched for Mtg Card Sleeves 3.6M times last year and spent an estimated $2.8M. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months
3.6M
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
5.3%
Market size, estimated
$2.8Ma year
Peak month
December1.8× the quietest month
Top search term
dragon shield sleeves1.1M searches a year

02 · Price

A sale here is worth $14.85.

Listings sell for $14.85 on average, from $7.96 to $26.34. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $14.85 that is $89K to $119K a year per listing.

Average price
$14.85under the $15 to $100 sweet spot
Price range
$7.96–$26.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
6,000–8,000
Revenue per listing a year
$89K–$119K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #90 within Collectible Display & Storage. It carries 12,276 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#90in Collectible Display & Storage
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
12,276per listing
Listings tracked
25

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Mtg Card Sleeves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

113

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

6%

  • Brand 180%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Mtg Card Sleeves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Mtg Card Sleeves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dragon shield sleeves1.1M/yr
  • mtg sleeves588K/yr
  • mtg card sleeves579K/yr
  • dragon shield223K/yr
  • katana sleeves169K/yr
  • magic the gathering sleeves127K/yr
  • tcg sleeves114K/yr
  • magic the gathering card sleeves100K/yr
  • magic card sleeves90K/yr
  • card sleeves mtg53K/yr

Reviews and returns

What reviews say buyers love and hate about Mtg Card Sleeves

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
0.5%of orders come back
“Quality control is lacking”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mtg Card Sleeves questions

Answered from the same tracked data.