Mtg Avatar the Last Airbender
Mtg Avatar the Last Airbender shows a $5.2M/yr market, but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Flapen Score
Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46
Is Mtg Avatar the Last Airbender profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Mtg Avatar the Last Airbender is a $5.2M/yr Amazon United States market (3.0M searches/yr). The top 5 brands hold 99% of demand. Verdict: Worth a look — 51/100.
Mtg Avatar the Last Airbender: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -11.2% over the last 90 days and 2.1% of searches end in a purchase.
$5.2M
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 50 products
Top Mtg Avatar the Last Airbender products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Magic: The Gathering | Avatar: The Last Airbender Beginner Box | 2-Player Card Game | Includes 2 Tutorial Decks 8 Themed Half-Decks 2 Playboards 2 Spindowns and More
- Price
- $29.14
- Rating
- 4.7/5
- Reviews
- 793
- Age
- 11mo ago
Magic: The Gathering Edge of Eternities - Play Booster Box (30 Packs)
- Price
- $147.77
- Rating
- 4.8/5
- Reviews
- 486
- Age
- 1y ago
Magic: The Gathering | Avatar: The Last Airbender Commanders Bundle | Includes 1 Collector Booster 9 Play Boosters 5 Borderless Cards 30 Lands + Exclusive Accessories
- Price
- $109.02
- Rating
- 4.6/5
- Reviews
- 911
- Age
- 11mo ago
Magic: The Gathering | Avatar: The Last Airbender Jumpstart Booster Box | 24 Packs | 2-Player Card Game
- Price
- $105.33
- Rating
- 4.6/5
- Reviews
- 288
- Age
- 11mo ago
Magic: The Gathering | Avatar: The Last Airbender Play Booster Box | 30 Packs | Collectible Trading Card Game
- Price
- $148.53
- Rating
- 4.7/5
- Reviews
- 575
- Age
- 11mo ago
Trending
90-day click momentum
MTG Avatar: The Last Airbender Play Booster Box | 30 Packs | Collectible Trading Card Game
- Price
- $179.77
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 11mo ago
Magic: The Gathering | Marvel Super Heroes - Bundle: Gift Edition (Deluxe Bundle with 1 Collector Booster 9 Play Boosters 30 Lands 1 Alt-Art Card + Exclusive Accessories)
- Price
- $89.06
- Rating
- 3.6/5
- Reviews
- 37
- Age
- 6mo ago
Magic: the Gathering Lorwyn Eclipsed - Commander Deck | Blight Curse
- Price
- $45.35
- Rating
- 4.7/5
- Reviews
- 499
- Age
- 10mo ago
3 Packs Magic The Gathering Play Booster Pack Lot MTG Avatar The Last Airbender
- Price
- $27.95
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 8mo ago
Magic: The Gathering Edge of Eternities Commander Deck Bundle - 2 of Each Deck (2 World Shaper + 2 Counter Intelligence)
- Price
- $145.36
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago
Newest
by launch dateMagic: The Gathering | Marvel Super Heroes - Bundle: Gift Edition (Deluxe Bundle with 1 Collector Booster 9 Play Boosters 30 Lands 1 Alt-Art Card + Exclusive Accessories)
- Price
- $89.06
- Rating
- 3.6/5
- Reviews
- 37
- Age
- 6mo ago
3 Packs Magic The Gathering Play Booster Pack Lot MTG Avatar The Last Airbender
- Price
- $27.95
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 8mo ago
Magic: the Gathering Lorwyn Eclipsed - Commander Deck | Blight Curse
- Price
- $45.35
- Rating
- 4.7/5
- Reviews
- 499
- Age
- 10mo ago
Magic: The Gathering | Avatar: The Last Airbender Beginner Box | 2-Player Card Game | Includes 2 Tutorial Decks 8 Themed Half-Decks 2 Playboards 2 Spindowns and More
- Price
- $29.14
- Rating
- 4.7/5
- Reviews
- 793
- Age
- 11mo ago
Magic: The Gathering | Avatar: The Last Airbender Commanders Bundle | Includes 1 Collector Booster 9 Play Boosters 5 Borderless Cards 30 Lands + Exclusive Accessories
- Price
- $109.02
- Rating
- 4.6/5
- Reviews
- 911
- Age
- 11mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
Brands
6 rising
Sellers
263
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
36%
Top 20: 75%
Open market
0%
- Magic: The Gathering90%
- Boxed Vinyl4%
- CE3%
- Marvel2%
- Sirius Dice1%
- Wizards of the Coast1%
Mtg Avatar the Last Airbender demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Mtg Avatar the Last Airbender search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- commander precon178K/yr
- edge of eternities mtg300K/yr
- avatar mtg449K/yr
- mtg avatar210K/yr
- mtg spiderman239K/yr
- magic the gathering avatar208K/yr
- spiderman mtg263K/yr
- magic the gathering spiderman195K/yr
- avatar magic the gathering96K/yr
- mtg avatar the last airbender198K/yr
What reviews say buyers love and hate about Mtg Avatar the Last Airbender
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Excellent value”
“Fun to open”
“These are collectible items”
“As Advertised”
“the cards had good quality”
What buyers complain about
77% of reviews“Too expensive”
“But certainly not great”
“Misleading description”
“Rushed Print”
“Not a new product”
Mtg Avatar the Last Airbender return rate & reasons
Why buyers send it back, as a share of all return requests.
2.0%
Return rate
35%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mtg Avatar the Last Airbender questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
