Mr Potato Head Costume
MaybeProducts sell for $26.41 on average, inside the sweet spot. But the top 5 brands take 90% of clicks, so Mr Potato Head Costume is a Maybe.
- Flapen Score
- 57 / 100Top 11% of 3,143 Toys & Games niches · +11 vs the category median of 4657
- Market size
- $570K/yr520K searches / yr
- 90-day growth
- +54.9%search demand this quarter
- Competition
- 63%top-5 click share · 12 brands · 82 sellers
Flapen Score
Mr Potato Head Costume against its category
The dotted line is the Toys & Games average. Past it, Mr Potato Head Costume is stronger. Inside it, weaker.
Market
The Mr Potato Head Costume market on Amazon at a glance
Shoppers on Amazon United States searched for Mr Potato Head Costume 520K times last year and spent an estimated $570K. The top 5 brands take 90% of clicks. Demand peaks in Sep–Oct. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 520K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +54.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $570K a year.
- Searches, last 12 months
- 520K
- Growth, 90 days vs prior 90
- +54.9%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $570Ka year
- Peak month
- October65.4× the quietest month
- Top search term
- mrs potato head140K searches a year
02 · Price
A sale here is worth $26.41.
Listings sell for $26.41 on average, from $6.00 to $79.21. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $26.41 that is $20K to $26K a year per listing.
- Average price
- $26.41inside the $15 to $100 sweet spot
- Price range
- $6.00–$79.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $20K–$26K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #23,364 within Early Development & Activity Toys. It carries 1,185 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 88%
- Out of stock, average day
- 17.1%
- Average rank
- #23,364in Early Development & Activity Toys
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 1,185per listing
- Listings tracked
- 24
04 · Newcomers
2 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Mr Potato Head Costume products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mr. Potato Head Mrs. Potato Head Set with 12 Parts and Pieces Toddler and Preschool Toys for 2 Year Old Boys and Girls and Up
- Price
- $6.87
- Rating
- 4.7/5
- Reviews
- 1,977
- Age
- 2y ago
ANIMATION SHOPS Mr and Mrs Potato Head Face Costume T-Shirt (X-Large Mr Patato)
- Price
- $19.83
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 3y ago
Potato Head Express Yourspud Playset with 1 Potato Body and 32 Accessories Creative Toddler and Preschool Toys for Boys and Girls 2 Years and Up (Amazon Exclusive)
- Price
- $14.28
- Rating
- 4.8/5
- Reviews
- 1,812
- Age
- 2y ago
Mr. Potato Head Mrs. Potato Head Classic Toy For Kids Ages 2 and Up Includes 12 Parts and Pieces to Create Funny Faces
- Price
- $6.00
- Rating
- 4.7/5
- Reviews
- 4,015
- Age
- 5y ago
Mrs Potato Head Action Figure Toys for Kis 3+ 12 Parts and Pieces for Assemble
- Price
- $15.81
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 3y ago
Trending
estimated 90-day click momentum
Takuvan Potato Head Inflatable Costume Adults Funny Full Body Blow Up Outfit Men Women for Halloween Party Parades or Cosplay
- Price
- $55.11
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Potato Head Disney Pixar Toy Story 5 Talkin Mr. Potato Head with 25+ Sounds and Phrases Preschool Toys for Kids 2+
- Price
- $21.02
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 3mo ago
Spirit Halloween Toy Story Adult Mr. & Mrs. Potato Head Costume Officially Licensed Disney Pixar 2-in-1 Cosplay Outfit Men ONE SIZE FITS MOST Standard Multicolor
- Price
- $58.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Potato Head Toy Story Yam Fam Set with Mr Mrs and Alien Tot Toddler and Preschool Toys for Girls and Boys Ages 2+ (Amazon Exclusive)
- Price
- $20.85
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 3mo ago
Potato Head Mr. Potato Head Set with 13 Parts and Pieces Toddler and Preschool Toys for Boys and Girls Ages 2+
- Price
- $6.60
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 7mo ago
Newest
by launch date
Pmnoyal Mr/Mrs Potato Costume Cartoon Funny Food Halloween Couples Cosplay Tunic Set Carnival for Adult
- Price
- $31.09
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 2mo ago
Spirit Halloween Toy Story Adult Mr. & Mrs. Potato Head Costume Officially Licensed Disney Pixar 2-in-1 Cosplay Outfit Men ONE SIZE FITS MOST Standard Multicolor
- Price
- $58.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Potato Head Disney Pixar Toy Story 5 Talkin Mr. Potato Head with 25+ Sounds and Phrases Preschool Toys for Kids 2+
- Price
- $21.02
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 3mo ago
Takuvan Potato Head Inflatable Costume Adults Funny Full Body Blow Up Outfit Men Women for Halloween Party Parades or Cosplay
- Price
- $55.11
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Potato Head Toy Story Yam Fam Set with Mr Mrs and Alien Tot Toddler and Preschool Toys for Girls and Boys Ages 2+ (Amazon Exclusive)
- Price
- $20.85
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
82
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 95%
Open market
8%
- Mr. Potato Head58%
- Animation Shops18%
- INTIMO6%
- HASBROSERIES5%
- Disguise3%
- Spirit Halloween2%
- Open — no brand owns it (6 brands, 8%)
Demand
Mr Potato Head Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 65.4×
Search terms
Top Mr Potato Head Costume search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mrs potato head140K/yr
- mrs potato head toy story13K/yr
- mr potato head costume69K/yr
- ms potato head26K/yr
- mr and mrs potato head costume70K/yr
- mrs potato head for toddlers22K/yr
- mrs potato head costume43K/yr
- mrs. potato head13K/yr
- mrs potato head accessories11K/yr
- miss potato head7K/yr
Reviews and returns
What reviews say buyers love and hate about Mr Potato Head Costume
We read the reviews and the return reasons for every product selling here.
“Hard to use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mr Potato Head Costume questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data