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mothers day stickers

Worth a look

Shows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 77Conversion 20Competition 95Returns 96Price range 21Avg price 19Brand share 97Review moat 91Quality gap 19

Brand share

Incredible27%

top-5 brand share — no brand owns this niche

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Competition

Incredible19%

top-5 click share — an open shelf

Review moat

Great187.36

avg incumbent reviews — the moat a new listing must climb

Growth

Great+65.1%

90-day search growth — must beat 0% to launch

Price range

Bad$3.23–$18.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad$6.85

avg listing price — sweet spot $15–$100

Market size

Bad$28K

$28K/yr · 253K searches

According to Flapen's Amazon United States niche tracking, mothers day stickers is a $28K/yr Amazon United States market (253K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 57/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

mothers day stickers market data

Units sold / yr
15K–20K
avg 0–100/product
Revenue / yr
$103K–$137K
units × avg price
Conversion rate
1.6%
Avg BSR
#2,206
Page quality
0%
Prime
100%
Sponsored
87%
Out of stock
5.0%
Avg brand age
27 months
Avg seller age
194 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

70 rising

Sellers

77

Top-5 brand share

27%

Top 20: 66%

Top-5 click share

19%

Top 20: 49%

Open market

69%

  • DUJAA9%
  • Anwyll5%
  • joycraft5%
  • Hohomark5%
  • WorldBazaar4%
  • NADUSEP4%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +65.1% search growth over the last 90 days.
80K60KSpike '24Black Friday '24Holiday '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 274.2×

Top mothers day stickers search terms

  • mothers day stickers101K/yr
  • happy mothers day stickers69K/yr
  • mom stickers41K/yr
  • mothers day stickers bulk13K/yr
  • happy mothers day sticker7K/yr
  • mothers day stickers for kids6K/yr
  • mother day stickers7K/yr
  • mothers day sticker5K/yr
  • feliz dia de las madres stickers4K/yr
All search terms

Top mothers day stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5584%$1K6%$2K8%$2K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mothers day stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good Variety”

Adhesion/Stickiness13%

“The adhesive works really well”

Color11%

“The colors are vibrant”

Size-Overall10%

“Great size”

Value For Money8%

“Worth it”

Advertised Vs Actual Product7%

“are exactly as pictured”

Design-Overall7%

“the design is pretty”

Ease Of Use4%

“are easy to use”

Fun/Entertainment Experience2%

“with these, it seems to keep her busy for a while”

Gifting Purpose2%

“Elegant addition to cards and gifts”

What buyers complain about

Ease Of Use26%

“Hard to use”

Size-Overall25%

“The stickers are small”

Advertised Vs Actual Product7%

“What false advertising for this”

Adhesion/Stickiness5%

“There is no adhesive on these stickers”

Instructions/User Manual/Troubleshooting5%

“No English instructions”

Quality-Overall4%

“Poor quality”

Value For Money3%

“They are just basic stickers so they seem a bit on the pricy side ($6.99 at time of review),”

Gifting Purpose2%

“Gift tags not stickers”

Cutting/Trimming2%

“Hard to peel the backings”

Thickness1%

“The stickers are thin”

Top return reasons

Size-Overall53%
Adhesion/Stickiness16%
Advertised Vs Actual Product11%
Value For Money5%
Quality-Overall2%
Design-Overall1%
Ease Of Use1%
Color1%
Functionality-Overall1%
Print Quality1%

Common questions

Is mothers day stickers profitable to sell on Amazon United States?
The niche generates $28K/yr across 107 tracked products. 0 of 49 products launched in the last 360 days are still selling. 90-day search growth is +65.1%. Flapen's verdict: Worth a look (57/100).
How competitive is the mothers day stickers niche?
70 brands and 77 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 27% of demand.
What do buyers complain about in mothers day stickers?
Top complaints mined from reviews: Ease Of Use, Size-Overall, Advertised Vs Actual Product. The return rate is 0.8%.
When does demand for mothers day stickers peak?
Demand peaks in Apr–May; the busiest month runs 274.2× the quietest.
What does it cost to enter the mothers day stickers niche?
Listings span $3.23–$18.06; the average listing price is $6.85 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.