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Mob Psycho 100

brand-locked demand (top 5 brands take 100% of clicks) — Mob Psycho 100 doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 2,055 of 3,143 Toys & Games niches · −5 vs the category median of 46

Market size 22Growth 72Conversion 14Competition 3Returns 98Price range 82Avg price 92Brand share 0Review moat 85Quality gap 23
This niche Category average · 3,143 niches

Is Mob Psycho 100 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Mob Psycho 100 is a $89K/yr Amazon United States market (378K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.

Mob Psycho 100: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +55.6% over the last 90 days and 1.1% of searches end in a purchase.

$89K

revenue / yr

Units sold / yr5K
Search volume / yr+55.6%378K
Conversion rate1.1%
Avg price$21.77

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 18
Top-5 product click share96%
Open market0%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement67%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews298

Top Mob Psycho 100 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

$0$18K$36K$53K$71K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Great Eastern Entertainment78%
  • MABAIUDE7%
  • YLQANONG7%
  • QAHEART7%
  • Open — no brand owns it (0%)

Mob Psycho 100 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume378KCVR1.1%Products6Brands4Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews298Avg BSR#2,921
15K10KHoliday '24Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.8×

Top Mob Psycho 100 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mob psycho 100205K/yr
  • mob psycho66K/yr
  • mob psycho 100 figure48K/yr
  • mob plush13K/yr
  • mob psycho 100 plush13K/yr
  • mob psycho 100 merch12K/yr
  • mob psycho plush9K/yr
  • mob psycho figure13K/yr

What reviews say buyers love and hate about Mob Psycho 100

What buyers mention most, as a share of all reviews.

What buyers love

98% of reviews
Quality-Overall43%

Good quality plushie

Advertised Vs Actual Product21%

They are exactly as described

Fun/Entertainment Experience11%

Kind gentleman

Value For Money7%

so worth the price

Size-Overall6%

fits perfectly with Reigen

What buyers complain about

78% of reviews
Value For Money33%

money cause yeah

Ease Of Cleaning33%

It took hours to clean up

Quality-Overall11%

looks very cheap

Mob Psycho 100 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

100%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
100%

Common Mob Psycho 100 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mob Psycho 100 41/100 on Amazon United States — Skip it. The niche generates $89K/yr across 6 tracked products. Search demand moved +55.6% over the last 90 days.
Search demand for Mob Psycho 100 on Amazon United States peaks in Dec, where the busiest month runs 2.8× the quietest.