Moana Plush

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

+20.9%

Conversion, latest week

2.8%

Market size, estimated

$116Ka year

Peak month

December2.8× the quietest month

Top search term

maui moana29K searches a year

Listings sell for $22.24 on average, from $9.70 to $38.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $22.24 that is $2K to $6K a year per listing.

Average price

$22.24inside the $15 to $100 sweet spot

Price range

$9.70–$38.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #2,506 within Dolls. It carries 708 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

88%

Out of stock, average day

4.4%

Average rank

#2,506in Dolls

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

708per listing

Listings tracked

43

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months