Moana Baby Doll

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +53.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

+53.0%

Conversion, latest week

2.9%

Market size, estimated

$30Ka year

Peak month

December6.1× the quietest month

Top search term

moana barbie24K searches a year

Listings sell for $19.63 on average, from $7.65 to $40.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $19.63 that is $2K to $5K a year per listing.

Average price

$19.63inside the $15 to $100 sweet spot

Price range

$7.65–$40.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.4%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #705 within Dolls. It carries 1,066 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

93%

Out of stock, average day

4.7%

Average rank

#705in Dolls

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

1,066per listing

Listings tracked

14

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

41 months