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Miraculous Ladybug Costume

Miraculous Ladybug Costume shows a sweet-spot price point ($27.49 avg), but weak search conversion (0.8%) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 23% of 3,143 Toys & Games niches · +6 vs the category median of 46

Market size 55Growth 54Conversion 10Competition 83Returns 74Price range 45Avg price 95Brand share 23Review moat 68Quality gap 25
This niche Category average · 3,143 niches

Is Miraculous Ladybug Costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Miraculous Ladybug Costume is a $392K/yr Amazon United States market (1.8M searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 52/100.

Miraculous Ladybug Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +26.3% over the last 90 days and 0.8% of searches end in a purchase.

$392K

revenue / yr

Units sold / yr25K
Search volume / yr+26.3%1.8M
Conversion rate0.8%
Avg price$27.49

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers17 · 116
Top-5 product click share32%
Open market9%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 53 products

Sponsored placement64%
New entrants (1y)3· 1 succeeded
Avg rating4.6★
Avg reviews794

Top Miraculous Ladybug Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

$0$12K$23K$35K$47K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

116

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

32%

Top 20: 73%

Open market

8%

  • Miraculous66%
  • BANDAI14%
  • corimori5%
  • knemmy3%
  • DYCE2%
  • SIISPRI1%
  • Open — no brand owns it (11 brands, 8%)

Miraculous Ladybug Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.8MCVR0.8%Products53Brands17Top 5 Brands91%OOS Rate10.0%Rating4.6★Reviews794Avg BSR#5,727
350K250KSpike '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 49.5×

Top Miraculous Ladybug Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • miraculous ladybug544K/yr
  • miraculous257K/yr
  • miraculous ladybug toys275K/yr
  • miraculous ladybug costume127K/yr
  • cat noir68K/yr
  • ladybug toys67K/yr
  • kwamis miraculous toys38K/yr
  • miraculous toys50K/yr
  • ladybug and cat noir44K/yr
  • miraculous ladybug doll49K/yr

What reviews say buyers love and hate about Miraculous Ladybug Costume

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Quality-Overall27%

well built

Fun/Entertainment Experience16%

Fun family game

Size-Overall12%

size was perfect

Advertised Vs Actual Product8%

It was as described

Gifting Purpose6%

cute gift

What buyers complain about

79% of reviews
Size-Overall24%

Extra small

Quality-Overall16%

Very cheap quality

Durability12%

in a day one broke

Strength6%

Fragile

Material Quality5%

not the best material

Miraculous Ladybug Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

2.0%

Return rate

65%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
52%
2Defective Material/Parts
11%
3Advertised Vs Actual Product
7%
4Value For Money
7%
5Quality-Overall
3%

Common Miraculous Ladybug Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Miraculous Ladybug Costume 52/100 on Amazon United States — Worth a look. The niche generates $392K/yr across 53 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved +26.3% over the last 90 days.
Search demand for Miraculous Ladybug Costume on Amazon United States peaks in Sep–Oct, where the busiest month runs 49.5× the quietest.