minnie mouse coloring book
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good1,358.67avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.45–$20.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.47avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$50K$50K/yr · 54K searches
Growth
Bad-26.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, minnie mouse coloring book is a $50K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
minnie mouse coloring book market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $47K–$57K
- units × avg price
- Conversion rate
- 9.7%
- Avg BSR
- #540
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 25%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
32
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
3%
- Disney65%
- Dalmatian Press9%
- Minnie Mouse 96 pg Coloring Book7%
- Innovative Designs6%
- Bendon5%
- BAZIC PRODUCTS5%
- Open — no brand owns it (1 brand, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -26.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Top minnie mouse coloring book search terms
- minnie mouse coloring book37K/yr
- minnie coloring book7K/yr
- minnie mouse coloring5K/yr
- minnie mouse coloring book for 2 year old6K/yr
Top minnie mouse coloring book products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Disney Junior Minnie Mouse - Gigantic Coloring & Activity Book - 200 Pages
Disney$5.794.7★1,417 rev
Minnie Mouse Coloring Book Bundle with Stickers - 2 Deluxe Activity Books
Disney$8.244.8★59 rev
Minnie Jumbo Coloring and Activity Book Character Patterned Tool for Brain Stimulation 80-Page Creativity-Focused Gadget Quality Travel and Educational Kids Art Material
Disney$6.194.5★229 rev
Minnie Mouse 96 pg Coloring Book
Minnie Mouse 96 pg Coloring Book$7.764.7★179 rev
Disney Minnie Mouse Coloring Art Set for Kids 150+ Pieces with Stickers
Innovative Designs$16.794.7★484 rev
Newest
by launch date
Minnie Mouse Stickers Pad 100+ | Minnie Mouse Sticker Activity Booklet 5 x 7 | Minnie-Mouse Coloring Books | Over 100+ Stickers | Disney Sticker Party Favors | 5 x 7 | Officially Licensed
Bendon$4.4520 rev
Minnie Mouse Coloring Book Bundle with Stickers - 2 Deluxe Activity Books
Disney$8.2459 rev
Minnie Mouse Party Favors for Kids Bundle - 24 Mini Activity Packs
Disney$20.1342 rev
Disney Minnie Mouse Coloring Art Set for Kids 150+ Pieces with Stickers
Innovative Designs$16.79484 rev
Minnie Jumbo Coloring and Activity Book Character Patterned Tool for Brain Stimulation 80-Page Creativity-Focused Gadget Quality Travel and Educational Kids Art Material
Disney$6.19229 rev
Trending
90-day click momentumMinnie Mouse Party Favors for Kids Bundle - 24 Mini Activity Packs
Disney$20.134.3★
BAZIC Products Minnie Coloring Book 1-Title 1-Pack
BAZIC PRODUCTS$6.455.0★
Disney Minnie Mouse Coloring Books - 2-pack Set
Dalmatian Press$8.924.6★
Minnie Mouse Stickers Pad 100+ | Minnie Mouse Sticker Activity Booklet 5 x 7 | Minnie-Mouse Coloring Books | Over 100+ Stickers | Disney Sticker Party Favors | 5 x 7 | Officially Licensed
Bendon$4.454.2★
Minnie Mouse Coloring Book Bundle with Stickers - 2 Deluxe Activity Books
Disney$8.244.8★
What buyers say about minnie mouse coloring book
What buyers praise and complain about, mined from review topics.What buyers love
“lots of fun kids”
“Great gift”
“Great quality, easy to clean up and store”
“Exactly as described”
“easy for little hands to color”
“Durable, good quality”
“Good for little hands”
“Perfect for toddlers”
“Worth It”
“These are the cutest small puzzles perfect for small toddler hands and creative minds”
What buyers complain about
“Larger”
“Overpriced”
“Too hard for my toddler she is two”
“Very misleading”
“Cheap”
“It's a really poorly constructed box”
“I cannot recommend this because it is a pain to deal with”
“can't handle traditional shape”
Top return reasons
Common questions
- Is minnie mouse coloring book profitable to sell on Amazon United States?
- The niche generates $50K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -26.7%. Flapen's verdict: Skip it (32/100).
- How competitive is the minnie mouse coloring book niche?
- 7 brands and 32 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in minnie mouse coloring book?
- Top complaints mined from reviews: Size-Overall, Value For Money, Hard Feel. The return rate is 2.2%.
- When does demand for minnie mouse coloring book peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.5× the quietest.
- What does it cost to enter the minnie mouse coloring book niche?
- Listings span $4.45–$20.13; the average listing price is $9.47 (sweet spot $15–$100). The average incumbent carries 1,359 reviews — the moat a new listing must climb.