Skip to content
42

minion stickers

Skip it

A small market ($32K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 61Conversion 43Competition 46Returns 87Price range 24Avg price 32Brand share 23Review moat 93Quality gap 23

Review moat

Great135.63

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Growth

Good+38.2%

90-day search growth — must beat 0% to launch

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$9.85

avg listing price — sweet spot $15–$100

Price range

Bad$2.34–$18.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad91%

top-5 brand share — brand-locked demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$32K

$32K/yr · 94K searches

According to Flapen's Amazon United States niche tracking, minion stickers is a $32K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 42/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

minion stickers market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$30K–$39K
units × avg price
Conversion rate
3.4%
Avg BSR
#2,447
Page quality
0%
Prime
100%
Sponsored
37%
Out of stock
9.7%
Avg brand age
30 months
Avg seller age
175 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

20

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

5%

  • Despicable Me27%
  • Minions23%
  • WALL PALZ18%
  • Stickerland16%
  • Unique6%
  • Illumination Intertainment4%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +38.2% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 1.8×

Top minion stickers search terms

  • minion stickers63K/yr
  • minions stickers17K/yr
  • minion sticker6K/yr
  • despicable me stickers5K/yr
  • minion stickers for kids4K/yr
All search terms

Top minion stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$10K40%$13K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about minion stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use23%

“Fun and Easy to Use”

Fun/Entertainment Experience15%

“Fun and Easy to Use”

Adhesion/Stickiness15%

“Awesome, cant wait to stick it on my car”

Functionality-Overall8%

“Worked well,”

Quality-Overall8%

“Good quality”

Assembly/Installation8%

“Easy to put up and good size”

Advertised Vs Actual Product8%

“exacting what I wanted”

Color4%

“So cute coloring pages are big”

Size-Overall4%

“They fit on my little golf cart”

What buyers complain about

Adhesion/Stickiness31%

“the stickers all ripped at the wrong spots”

Size-Overall13%

“To small, for the price”

Durability13%

“They dont last as long as other temporary tattoos Ive tried”

Color13%

“Coloring book is not a great quality in terms of figures”

Advertised Vs Actual Product6%

“The picture is deceptive”

Value For Money6%

“Expensive could have been sold for half the price”

Quality-Overall6%

“Hardly any variety”

Top return reasons

Size-Overall28%
Advertised Vs Actual Product24%
Functionality-Overall9%
Adhesion/Stickiness8%
Smell6%
Quality-Overall5%
Value For Money5%
Defective Material/Parts3%
Display Colors2%
Design-Overall2%

Common questions

Is minion stickers profitable to sell on Amazon United States?
The niche generates $32K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +38.2%. Flapen's verdict: Skip it (42/100).
How competitive is the minion stickers niche?
8 brands and 20 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in minion stickers?
Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Durability. The return rate is 1.4%.
When does demand for minion stickers peak?
Demand peaks in Sep–Oct; the busiest month runs 1.8× the quietest.
What does it cost to enter the minion stickers niche?
Listings span $2.34–$18.97; the average listing price is $9.85 (sweet spot $15–$100). The average incumbent carries 136 reviews — the moat a new listing must climb.