Mini House
MaybeThe top 5 products take only 24% of clicks. But prices span $5.63–$4425.78, mostly outside the sweet spot, so Mini House is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 3,143 Toys & Games niches · +16 vs the category median of 4662
- Market size
- $1.2M/yr1.7M searches / yr
- 90-day growth
- -5.1%search demand this quarter
- Competition
- 24%top-5 click share · 63 brands · 157 sellers
Flapen Score
Mini House against its category
The dotted line is the Toys & Games average. Past it, Mini House is stronger. Inside it, weaker.
Market
The Mini House market on Amazon at a glance
Shoppers on Amazon United States searched for Mini House 1.7M times last year and spent an estimated $1.2M. The top 5 brands take 44% of clicks. Demand peaks in Nov–Dec. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -5.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $1.2Ma year
- Peak month
- November3.4× the quietest month
- Top search term
- miniatures589K searches a year
02 · Price
A sale here is worth $133.45.
Listings sell for $133.45 on average, from $5.63 to $4425.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $133.45 that is $0 to $13K a year per listing.
- Average price
- $133.45above the $15 to $100 sweet spot
- Price range
- $5.63–$4425.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #238 within Dollhouses. It carries 604 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 94%
- Out of stock, average day
- 4.0%
- Average rank
- #238in Dollhouses
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 604per listing
- Listings tracked
- 108
04 · Newcomers
16 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Mini House products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
63 rising
Sellers
157
Top-5 brand share
44%
Top 20: 75%
Top-5 click share
24%
Top 20: 51%
Open market
52%
- Brand 111%
- Brand 210%
- Brand 39%
- Brand 48%
- Brand 57%
- Brand 64%
Demand
Mini House search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Mini House search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- miniatures589K/yr
- dollhouse kit181K/yr
- mini house169K/yr
- mini house building kit148K/yr
- mayberry street miniatures99K/yr
- mini doll house85K/yr
- tiny house kit75K/yr
- doll house kit52K/yr
- miniature dollhouse47K/yr
- dollhouse kits43K/yr
Reviews and returns
What reviews say buyers love and hate about Mini House
We read the reviews and the return reasons for every product selling here.
“Nothing fits”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini House questions
Answered from the same tracked data.








