Mini Easter Eggs

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -94.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

-94.5%

Conversion, latest week

3.2%

Market size, estimated

$20Ka year

Peak month

March36.4× the quietest month

Top search term

mini easter eggs24K searches a year

Listings sell for $10.72 on average, from $6.39 to $22.26. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $10.72 that is $0 to $1K a year per listing.

Average price

$10.72under the $15 to $100 sweet spot

Price range

$6.39–$22.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.6%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #4,048 within Kitchen Toys. It carries 897 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

7.2%

Average rank

#4,048in Kitchen Toys

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

897per listing

Listings tracked

19

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months