Mideer
brand-locked demand (top 5 brands take 100% of clicks) — Mideer doesn't clear our bar today.
Flapen Score
Ranks 2,857 of 3,143 Toys & Games niches · −14 vs the category median of 46
Is Mideer profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Mideer is a $3K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 32/100.
Mideer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.1% over the last 90 days and 0.8% of searches end in a purchase.
$3K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 16 products
Top Mideer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MiDeer 4-in-1 Dress Up Games Set Princess Art Craft Kits with Makeup Books Stickers & Diamond Painting Mess-Free Safe DIY Art Activity Travel Toys Ideal Birthday for Girls 4-8+
- Price
- $15.44
- Rating
- 4.7/5
- Reviews
- 152
- Age
- 2y ago
Mideer 6-in-1 Magnetic Travel Games for Kids Ages 3-8 Portable Board Game Book Set - Snakes Ladders Ludo & More Travel Essentials for Road Trip Airplane Camping Educational Toys Idea
- Price
- $19.12
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 2y ago
Mideer 4 in 1 Art Craft Kits for Kids Princess Dress Up Game Set with Diamond Painting & Scratch Paper Art Paper Fantasy Makeup Activity Art Craft Kits for Girls Age 3 4 5 6 7 8
- Price
- $18.84
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 2y ago
MiDeer Animal Magnetic Tiles 40 Pcs Magnetic Building Blocks for Toddler 3-5 Educational Stack Tile Construction Magnet Block STEM Learning Toy for Kids Age 3-5 4-8
- Price
- $15.98
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 2y ago
Mideer World Map Puzzle for Kids Ages 4-8 100 Piece Floor Jigsaw Puzzle for Toddlers with Continents Geography Educational Toys for Boys Girls Globe Atlas Preschool Learning Game for Kids Ages 4-6
- Price
- $25.74
- Rating
- 4.6/5
- Reviews
- 342
- Age
- 5y ago
Trending
90-day click momentum
Dinomini Giant World Map Puzzle for Kids - with Interactive Standing Figures - Floor Puzzles for Kids Ages 3-5 - Preschool Learning Activities - Learning & Educational Toys
- Price
- $21.13
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago
MiDeer 3Pack Reusable Sticker Book for Kids 2-4 Waterproof Puffy Sticker Book for Toddler 1-3 Educational Sensory Play Activity Sticker Book for Toddlers
- Price
- $19.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Farm Animal 500+ Kids Sticker Book by Cupkin Toddler Airplane Travel Activity Coloring and Sticker Book Road Trip Essentials 12 Coloring Pages 12 Scenes for Ages 28 Years
- Price
- $16.60
- Rating
- 4.8/5
- Reviews
- 6,625
- Age
- 3y ago
MiDeer Pocket Watercolor Painting Book for Kids Ages 4-8+ Mess Free Paint with Water Coloring Books Travel Watercolor Kit Party Favors Arts Crafts Birthday Gifts for Girls - Enchanted Garden
- Price
- $5.98
- Rating
- 4.5/5
- Reviews
- 177
- Age
- 2y ago
Mideer World Map Puzzle for Kids Ages 4-8 100 Piece Floor Jigsaw Puzzle for Toddlers with Continents Geography Educational Toys for Boys Girls Globe Atlas Preschool Learning Game for Kids Ages 4-6
- Price
- $25.74
- Rating
- 4.6/5
- Reviews
- 342
- Age
- 5y ago
Newest
by launch dateMiDeer 3Pack Reusable Sticker Book for Kids 2-4 Waterproof Puffy Sticker Book for Toddler 1-3 Educational Sensory Play Activity Sticker Book for Toddlers
- Price
- $19.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Dinomini Giant World Map Puzzle for Kids - with Interactive Standing Figures - Floor Puzzles for Kids Ages 3-5 - Preschool Learning Activities - Learning & Educational Toys
- Price
- $21.13
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago
MiDeer Easter Egg Craft Kit for Kids 6 DIY Eggs & Decoration Set with Pom Poms Googly Eyes Felt & Stickers Easter Arts and Crafts Activity Gift for Boys Girls Ages 3-6 (Home School Party Use)
- Price
- $14.93
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago
Mideer Paper Doll Kits Reuseable Dress Up Paper Doll with Storage Box DIY Dress Up Games for Girls Ages 4-7 Kids Fashion Design Kit with 240 Colorable Clothing Stickers and Dual Tip Colored Pencils
- Price
- $23.37
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago
Mideer 4 in 1 Art Craft Kits for Kids Princess Dress Up Game Set with Diamond Painting & Scratch Paper Art Paper Fantasy Makeup Activity Art Craft Kits for Girls Age 3 4 5 6 7 8
- Price
- $18.84
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
3 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- MiDeer98%
- CUPKIN1%
- DINO MINI1%
- Open — no brand owns it (0%)
Mideer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 7.1×
Top Mideer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mideer21K/yr
- mideer toys3K/yr
- mideer art2K/yr
- mideer post it dress up30/yr
What reviews say buyers love and hate about Mideer
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Fun for Toddlers”
“Such a fun and educational gift”
“Fun learning and great quality”
“Educational as well as fun”
“The size of the pieces are nice”
What buyers complain about
90% of reviews“Arrived used, multiple pages ripped out and a few were painted on”
“messy”
“I little cheap looking”
“I was worried that my 3 year old wouldnt be able to assemble it”
“Animal bodies fall apart over time”
Mideer return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
52%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mideer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
