Michael Scott
brand-locked demand (top 5 brands take 100% of clicks) — Michael Scott doesn't clear our bar today.
Flapen Score
Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46
Is Michael Scott profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Michael Scott is a $84K/yr Amazon United States market (204K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Michael Scott: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.3% over the last 90 days and 2.2% of searches end in a purchase.
$84K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 41 products
Top Michael Scott products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Funko Pop TV: The Office - Michael Scott - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Comedy Fans - Model Figure for Collectors and Display
- Price
- $15.36
- Rating
- 4.9/5
- Reviews
- 10,272
- Age
- 7y ago
Funko Pop! Television: The Office - Dwight Schrute - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $11.30
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 1y ago
Funko Pop! Sayings: The Office - Michael Scott - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $17.50
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 11mo ago
Funko POP! TV: The Office - Michael Scott & Holly Flax - 2 Pack
- Price
- $23.49
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 1y ago
Funko POP! TV: The Office - Kevin Malone
- Price
- $8.21
- Rating
- 4.9/5
- Reviews
- 59
- Age
- 1y ago
Trending
90-day click momentum
Balanced Co. Kevins Famous Chili Funny Novelty Unisex Socks - Kevin Malone & Michael Scott Designs Gift for Him - Red/Gray
- Price
- $13.47
- Rating
- 4.8/5
- Reviews
- 3,078
- Age
- 7y ago
Balanced Co. Michael Scott Dress Socks Boss Socks Funny Socks Casual Socks (Black/Gray)
- Price
- $13.13
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 5y ago
Balanced Co. Thats What She Said Dress Socks Michael Scott Funny Socks Crazy Socks Casual Cotton Crew Socks (Gray)
- Price
- $12.69
- Rating
- 4.8/5
- Reviews
- 6,926
- Age
- 7y ago
Funko Bitty POP! 4-Pack: The Office - Dwight with Pumpkinhead
- Price
- $8.52
- Rating
- 4.6/5
- Reviews
- 30
- Age
- 1y ago
Funko POP! TV: The Office - Fun Run Andy Bernard - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $10.20
- Rating
- 4.8/5
- Reviews
- 198
- Age
- 2y ago
Newest
by launch dateFunko Pop! Sayings: The Office - Michael Scott - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $17.50
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 11mo ago
Funko Pop! Television: The Office - Dwight Schrute - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $11.30
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 1y ago
Funko POP! TV: The Office - Michael Scott & Holly Flax - 2 Pack
- Price
- $23.49
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 1y ago
Funko POP! TV: The Office - Kevin Malone
- Price
- $8.21
- Rating
- 4.9/5
- Reviews
- 59
- Age
- 1y ago
Funko Pop! Television: The Office - Meredith Palmer - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $8.21
- Rating
- 4.9/5
- Reviews
- 47
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 rising
Sellers
231
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
40%
Top 20: 83%
Open market
0%
- Funko92%
- Balanced Co.5%
- POP1%
- Absurd Ink1%
- HOFSM.COM Hall of Fame Sports Memorabilia1%
Michael Scott demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 4.2×
Top Michael Scott search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- the office funko pop96K/yr
- funko pop the office33K/yr
- michael scott19K/yr
- the office funko14K/yr
- funko the office9K/yr
- michael scott funko pop8K/yr
- the office funko pops5K/yr
- funko pop office5K/yr
- office funko pop4K/yr
- the office pop funko3K/yr
What reviews say buyers love and hate about Michael Scott
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Excellent quality”
“Perfectly, respectfully packaged for a collectible item”
“Very fun”
“good value”
“Exactly what you expect”
What buyers complain about
100% of reviews“Pieces keep falling out and breaking apart”
“Poor quality”
Michael Scott return rate & reasons
Why buyers send it back, as a share of all return requests.
1.5%
Return rate
29%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Michael Scott questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
