Metal Dice
MaybeThe top 5 products take only 17% of clicks. But demand is soft, at -11.9% this quarter, so Metal Dice is a Maybe.
- Flapen Score
- 59 / 100Top 8% of 3,143 Toys & Games niches · +13 vs the category median of 4659
- Market size
- $317K/yr756K searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 17%top-5 click share · 51 brands · 54 sellers
Flapen Score
Metal Dice against its category
The dotted line is the Toys & Games average. Past it, Metal Dice is stronger. Inside it, weaker.
Market
The Metal Dice market on Amazon at a glance
Shoppers on Amazon United States searched for Metal Dice 756K times last year and spent an estimated $317K. The top 5 brands take 39% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 756K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $317K a year.
- Searches, last 12 months
- 756K
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $317Ka year
- Peak month
- December4.9× the quietest month
- Top search term
- metal dice147K searches a year
02 · Price
A sale here is worth $19.49.
Listings sell for $19.49 on average, from $6.65 to $77.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At $19.49 that is $0 to $2K a year per listing.
- Average price
- $19.49inside the $15 to $100 sweet spot
- Price range
- $6.65–$77.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #130 within Game Accessories. It carries 2,658 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 99%
- Out of stock, average day
- 4.4%
- Average rank
- #130in Game Accessories
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 2,658per listing
- Listings tracked
- 115
04 · Newcomers
3 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Metal Dice products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
51 falling
Sellers
54
Top-5 brand share
39%
Top 20: 80%
Top-5 click share
17%
Top 20: 45%
Open market
56%
- Brand 110%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Metal Dice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Metal Dice search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- metal dice147K/yr
- d20 dice121K/yr
- d2090K/yr
- metal dice set64K/yr
- metal dnd dice60K/yr
- dnd dice metal26K/yr
- dnd metal dice26K/yr
- resin dice26K/yr
- metal dnd dice set29K/yr
- dragon dice25K/yr
Reviews and returns
What reviews say buyers love and hate about Metal Dice
We read the reviews and the return reasons for every product selling here.
“It's small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Metal Dice questions
Answered from the same tracked data.








