Merman Doll

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

+23.7%

Conversion, latest week

2.7%

Market size, estimated

$148Ka year

Peak month

December6.7× the quietest month

Top search term

merman31K searches a year

Listings sell for $35.59 on average, from $6.36 to $57.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $35.59 that is $0 to $4K a year per listing.

Average price

$35.59inside the $15 to $100 sweet spot

Price range

$6.36–$57.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

0.9%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #5,903 within Dolls. It carries 1,064 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

75%

Out of stock, average day

4.8%

Average rank

#5,903in Dolls

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,064per listing

Listings tracked

16

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months