Meme
FailThe products selling today already average 4.7★, so Meme is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $631K/yr1.9M searches / yr
- 90-day growth
- +11.4%search demand this quarter
- Competition
- 49%top-5 click share · 21 brands · 33 sellers
Flapen Score
Meme against its category
The dotted line is the Toys & Games average. Past it, Meme is stronger. Inside it, weaker.
Market
The Meme market on Amazon at a glance
Shoppers on Amazon United States searched for Meme 1.9M times last year and spent an estimated $631K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $631K a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- +11.4%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $631Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- meme shirt422K searches a year
02 · Price
A sale here is worth $15.97.
Listings sell for $15.97 on average, from $9.81 to $23.88. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $15.97 that is $96K to $128K a year per listing.
- Average price
- $15.97inside the $15 to $100 sweet spot
- Price range
- $9.81–$23.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $96K–$128K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
41% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10,418 within Dedicated Deck Card Games. It carries 2,183 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #10,418in Dedicated Deck Card Games
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 2,183per listing
- Listings tracked
- 37
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Meme products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WHAT DO YOU MEME? Family Edition by Relatable - Nappa Award 2025 Winner Family Games for Kids and Adults 8+ The TikTok Viral Sensation Kids Game - Includes 300 Caption Cards 108 Photo Cards
- Price
- $15.47
- Rating
- 4.6/5
- Reviews
- 21,122
- Age
- 6y ago

John Pork Funny Answer Call Phone T-Shirt Brainrot T-Shirt (US Alpha Large Regular Regular Black)
- Price
- $15.10
- Rating
- 4.7/5
- Reviews
- 93
- Age
- 1y ago

WHAT DO YOU MEME? Core Game (New Edition) Now Including GIFs by Relatable The Essential Adult Party Game for Meme Lovers Great for Adult Games for Game Night
- Price
- $20.76
- Rating
- 4.6/5
- Reviews
- 4,655
- Age
- 4y ago

Born to Dilly Dally Forced to Lock in Shirt Funny Cursed Cat Meme T-Shirt Gen Z Ironic Humor Tee Unhinged Viral Y2K Shirt Black
- Price
- $14.90
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 1y ago

Popfunk Funny Meme Rage is Consuming Me Unisex Adult T Shirt Black Large
- Price
- $13.18
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 1y ago
Trending
estimated 90-day click momentum
Popfunk Tummy Ache Survivor Cat Funny Animal Meme T-Shirt Unisex Black L
- Price
- $13.51
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 1y ago

Born to Dilly Dally Forced to Lock in Shirt Funny Cursed Cat Meme T-Shirt Gen Z Ironic Humor Tee Unhinged Viral Y2K Shirt Black
- Price
- $15.03
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 1y ago

John Pork Funny Answer Call Phone T-Shirt Brainrot T-Shirt (US Alpha Medium Regular Regular Black)
- Price
- $15.09
- Rating
- 4.7/5
- Reviews
- 93
- Age
- 1y ago

Born to Dilly Dally Forced to Lock in Shirt Funny Cursed Cat Meme T-Shirt Gen Z Ironic Humor Tee Unhinged Viral Y2K Shirt Black
- Price
- $14.90
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 1y ago

John Pork Funny Answer Call Phone T-Shirt Brainrot T-Shirt (US Alpha Large Regular Regular Black)
- Price
- $15.10
- Rating
- 4.7/5
- Reviews
- 93
- Age
- 1y ago
Newest
by launch date
Say You Swear Ai Niche Baby Holding Back Laugh Genz Funny Meme Tee T-Shirt
- Price
- $16.19
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 7mo ago

Thinking Monkey Funny Meme Cute T-Shirt
- Price
- $16.35
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 7mo ago

I Clogged Your Toilet Funny Alpha Wolf Meme Stupid Brainrot T-Shirt
- Price
- $17.20
- Rating
- 4.4/5
- Reviews
- 31
- Age
- 8mo ago

There is Motion at Your Front Door Funny Cat Motion Meme T-Shirt
- Price
- $21.72
- Rating
- 4.7/5
- Reviews
- 39
- Age
- 9mo ago

Fih Fishing Shirts for Men - Funny Fish is Calling Tshirt - Fish Calling Shirts with Meme Design - Remind Me Message T Shirt for Fishing Lover (Black-L)
- Price
- $18.74
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
33
Est. top-5 brand share
82%
Top 20: 99%
Est. top-5 click share
49%
Top 20: 84%
Open market
16%
- GENERIC31%
- WHAT DO YOU MEME?29%
- Popfunk17%
- Funny Cat with Motion Meme Humor Cat Meme3%
- Kozmoz Hall3%
- Funny Unhinged Alpha Wolf Meme2%
- Open — no brand owns it (15 brands, 16%)
Demand
Meme search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Meme search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- meme shirt422K/yr
- meme shirts241K/yr
- what do you meme327K/yr
- meme219K/yr
- funny meme shirts81K/yr
- meme t shirt58K/yr
- what do you meme family105K/yr
- memes91K/yr
- meme game51K/yr
- meme shirts for men29K/yr
Reviews and returns
What reviews say buyers love and hate about Meme
We read the reviews and the return reasons for every product selling here.
“Got boring very fast”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Meme questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








