Melissa and Doug Grocery Store Accessories
FailThe products selling today already average 4.6★, so Melissa and Doug Grocery Store Accessories is a Fail.
- Flapen Score
- 41 / 100Ranks 2,055 of 3,143 Toys & Games niches · −5 vs the category median of 4641
- Market size
- $207K/yr265K searches / yr
- 90-day growth
- +6.3%search demand this quarter
- Competition
- 67%top-5 click share · 11 brands · 40 sellers
Flapen Score
Melissa and Doug Grocery Store Accessories against its category
The dotted line is the Toys & Games average. Past it, Melissa and Doug Grocery Store Accessories is stronger. Inside it, weaker.
Market
The Melissa and Doug Grocery Store Accessories market on Amazon at a glance
Shoppers on Amazon United States searched for Melissa and Doug Grocery Store Accessories 265K times last year and spent an estimated $207K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 265K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.
- Searches, last 12 months
- 265K
- Growth, 90 days vs prior 90
- +6.3%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $207Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- melissa and doug grocery store76K searches a year
02 · Price
A sale here is worth $34.78.
Listings sell for $34.78 on average, from $13.28 to $114.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $34.78 that is $9K to $17K a year per listing.
- Average price
- $34.78inside the $15 to $100 sweet spot
- Price range
- $13.28–$114.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$17K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #131 within Kitchen Toys. It carries 5,492 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 95%
- Out of stock, average day
- 2.1%
- Average rank
- #131in Kitchen Toys
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 5,492per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Melissa and Doug Grocery Store Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
40
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
8%
- Brand 164%
- Brand 216%
- Brand 34%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (5 brands, 8%)
Demand
Melissa and Doug Grocery Store Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Melissa and Doug Grocery Store Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- melissa and doug grocery store76K/yr
- play grocery store items25K/yr
- play groceries19K/yr
- toy groceries13K/yr
- grocery toys11K/yr
- melissa and doug store14K/yr
- melissa and doug grocery store accessories16K/yr
- melissa and doug fresh mart10K/yr
- melissa and doug grocery13K/yr
- melissa and doug market9K/yr
Reviews and returns
What reviews say buyers love and hate about Melissa and Doug Grocery Store Accessories
We read the reviews and the return reasons for every product selling here.
“You have some that the size doesnt make sense”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Melissa and Doug Grocery Store Accessories questions
Answered from the same tracked data.








