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Matching Games for Toddlers 1-3

Fail

The top 5 brands take 100% of clicks, so Matching Games for Toddlers 1-3 is a Fail.

Flapen Score
35
35 / 100
Ranks 2,644 of 3,143 Toys & Games niches · −11 vs the category median of 46
Market size
$92K/yr87K searches / yr
90-day growth
-25.7%search demand this quarter
Competition
84%top-5 click share · 6 brands · 20 sellers

Flapen Score

Matching Games for Toddlers 1-3 against its category

The dotted line is the Toys & Games average. Past it, Matching Games for Toddlers 1-3 is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matching Games for Toddlers 1-3 market on Amazon at a glance

Shoppers on Amazon United States searched for Matching Games for Toddlers 1-3 87K times last year and spent an estimated $92K. The top 5 brands take 100% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-25.7%
Conversion, latest week
7.4%
Market size, estimated
$92Ka year
Peak month
December3.2× the quietest month
Top search term
disney matching game28K searches a year

02 · Price

A sale here is worth $14.08.

Listings sell for $14.08 on average, from $9.42 to $21.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $14.08 that is $4K to $7K a year per listing.

Average price
$14.08under the $15 to $100 sweet spot
Price range
$9.42–$21.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #207 within Floor Games. It carries 959 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#207in Floor Games
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
959per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Matching Games for Toddlers 1-3 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 244%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%

Demand

Matching Games for Toddlers 1-3 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Matching Games for Toddlers 1-3 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disney matching game28K/yr
  • seek a boo13K/yr
  • matching games for toddlers 1-37K/yr
  • disney memory game9K/yr
  • seek a boo game for toddlers9K/yr
  • matching game for 2 year old5K/yr
  • disney matching4K/yr
  • wonder forge matching game4K/yr
  • toddler matching games ages 1-34K/yr
  • disney memory matching game4K/yr

Reviews and returns

What reviews say buyers love and hate about Matching Games for Toddlers 1-3

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Fun/Entertainment Experience”
17%of negative reviews mention “Assembly/Installation”
1.3%of orders come back
“Wasn't expecting to have to put it together yourself”
A buyer, on “Assembly/Installation”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Matching Games for Toddlers 1-3 questions

Answered from the same tracked data.