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Marvel Zombies Board Game

brand-locked demand (top 5 brands take 97% of clicks) — Marvel Zombies Board Game doesn't clear our bar today.

Flapen Score

36
Skip it

Ranks 2,561 of 3,143 Toys & Games niches · −10 vs the category median of 46

Market size 13Growth 23Conversion 13Competition 38Returns 87Price range 85Avg price 95Brand share 8Review moat 73Quality gap 15
This niche Category average · 3,143 niches

Is Marvel Zombies Board Game profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Marvel Zombies Board Game is a $50K/yr Amazon United States market (168K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Sep–Oct–Dec. Verdict: Skip it — 36/100.

Marvel Zombies Board Game: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.0% over the last 90 days and 1.0% of searches end in a purchase.

$50K

revenue / yr

Units sold / yr3K
Search volume / yr-3.0%168K
Conversion rate1.0%
Avg price$29.77

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers7 · 128
Top-5 product click share62%
Open market3%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement14%
New entrants (1y)4· 1 succeeded
Avg rating4.8★
Avg reviews582

Top Marvel Zombies Board Game products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

$0$5K$10K$15K$20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 rising

Sellers

128

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

1%

  • CMON39%
  • Funko20%
  • Marvel17%
  • Spin Master Games12%
  • Asmodee9%
  • Bioworld2%
  • Open — no brand owns it (1 brand, 1%)

Marvel Zombies Board Game demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume168KCVR1.0%Products22Brands7Top 5 Brands97%OOS Rate0.0%Rating4.8★Reviews582Avg BSR#3,157
12K8KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 4.1×

Top Marvel Zombies Board Game search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • marvel zombies95K/yr
  • marvel zombies funko pop23K/yr
  • marvel zombies board game14K/yr
  • marvel zombie17K/yr
  • marvel zombicide6K/yr
  • zombie funko pop6K/yr
  • funko pop marvel zombies7K/yr

What reviews say buyers love and hate about Marvel Zombies Board Game

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews
Fun/Entertainment Experience24%

Surprisingly Fun Gameplay

Value For Money22%

Great price

Advertised Vs Actual Product18%

Exactly what I needed

Collectibles15%

added it to my collection

Quality-Overall8%

Great seller and product

Marvel Zombies Board Game return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

9%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
35%
2Gifting Purpose
17%
3Defective Material/Parts
15%
4Product Condition
9%
5Advertised Vs Actual Product
4%

Common Marvel Zombies Board Game questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Marvel Zombies Board Game 36/100 on Amazon United States — Skip it. The niche generates $50K/yr across 22 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved -3.0% over the last 90 days.
Search demand for Marvel Zombies Board Game on Amazon United States peaks in Sep–Oct–Dec, where the busiest month runs 4.1× the quietest.