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Magnetic Animals

Fail

The top 5 brands take 100% of clicks, so Magnetic Animals is a Fail.

Flapen Score
39
39 / 100
Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 46
Market size
$316K/yr425K searches / yr
90-day growth
-2.2%search demand this quarter
Competition
83%top-5 click share · 5 brands · 28 sellers

Flapen Score

Magnetic Animals against its category

The dotted line is the Toys & Games average. Past it, Magnetic Animals is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnetic Animals market on Amazon at a glance

Shoppers on Amazon United States searched for Magnetic Animals 425K times last year and spent an estimated $316K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $316K a year.

Searches, last 12 months
425K
Growth, 90 days vs prior 90
-2.2%
Conversion, latest week
2.5%
Market size, estimated
$316Ka year
Peak month
November5.6× the quietest month
Top search term
magnetic animals182K searches a year

02 · Price

A sale here is worth $30.06.

Listings sell for $30.06 on average, from $12.60 to $40.33. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $30.06 that is $30K to $38K a year per listing.

Average price
$30.06inside the $15 to $100 sweet spot
Price range
$12.60–$40.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$30K–$38K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #348 within Magnetic Building. It carries 2,737 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#348in Magnetic Building
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
2,737per listing
Listings tracked
10

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Magnetic Animals products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 171%
  • Brand 217%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Open — no brand owns it (0%)

Demand

Magnetic Animals search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Magnetic Animals search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnetic animals182K/yr
  • magnetic animals for toddlers 1-371K/yr
  • mix and match magnetic animals52K/yr
  • magnet animals26K/yr
  • magnetic animal toys15K/yr
  • mix and match animals10K/yr
  • magnet animals for toddlers 1-310K/yr
  • magnetic farm animals7K/yr
  • magnetic mix and match animals14K/yr
  • magnetic animals for kids ages 3-510K/yr

Reviews and returns

What reviews say buyers love and hate about Magnetic Animals

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Fun/Entertainment Experience”
17%of negative reviews mention “Magnetic Strength/Adsorption”
1.7%of orders come back
“The magnetic is weak”
A buyer, on “Magnetic Strength/Adsorption”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Magnetic Animals questions

Answered from the same tracked data.