magic the gathering marvel
Launch itA $1.9M/yr market growing +489.9% this quarter with returns at 0.0% — clears our launch bar.
Growth
Incredible+489.9%90-day search growth — must beat 0% to launch
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible45.19avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.9M$1.9M/yr · 453K searches
Avg price
Good$108.98avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$27.99–$467.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, magic the gathering marvel is a $1.9M/yr Amazon United States market (453K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Launch it — 67/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
magic the gathering marvel market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $1.6M–$2.2M
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #176
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 38%
- Out of stock
- 49.4%
- Avg brand age
- 27 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
1 falling
Sellers
60
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
0%
- Magic: The Gathering100%
Demand & seasonality
Weekly Amazon search volume, last 73 weeks — +489.9% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 30.8×
Top magic the gathering marvel search terms
- mtg marvel178K/yr
- marvel mtg136K/yr
- magic the gathering marvel91K/yr
- marvel magic the gathering48K/yr
Top magic the gathering marvel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Magic: The Gathering | Marvel Super Heroes Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$131.054.6★186 rev
Magic: The Gathering | Marvel Super Heroes - Bundle: Gift Edition (Deluxe Bundle with 1 Collector Booster 9 Play Boosters 30 Lands 1 Alt-Art Card + Exclusive Accessories)
Magic: The Gathering$89.063.6★37 rev
Magic: The Gathering | Marvel Super Heroes Beginner Box | 2-Player Card Game | Includes 2 Tutorial Decks 8 Themed Half-Decks 2 Playboards 2 Spindowns and More
Magic: The Gathering$27.994.6★57 rev
Magic: The Gathering | Marvel Super Heroes Bundle | Includes 9 Play Boosters 30 Lands 1 Foil Alt-Art Promo Card + Exclusive Accessories | Collectible Trading Card Game
Magic: The Gathering$69.894.3★13 rev
Magic: The Gathering | Marvel Super Heroes Commander Deck - Avengers Assemble (100-Card Deck + Accessories)
Magic: The Gathering$70.934.7★48 rev
Newest
by launch date
Magic: The Gathering Marvel Super Heroes Prerelease Kit
Magic: The Gathering$52.6611 rev
Magic: The Gathering | Marvel Super Heroes Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$131.05186 rev
Magic: The Gathering | Marvel Super Heroes - Bundle: Gift Edition (Deluxe Bundle with 1 Collector Booster 9 Play Boosters 30 Lands 1 Alt-Art Card + Exclusive Accessories)
Magic: The Gathering$89.0637 rev
Magic: The Gathering | Marvel Super Heroes Beginner Box | 2-Player Card Game | Includes 2 Tutorial Decks 8 Themed Half-Decks 2 Playboards 2 Spindowns and More
Magic: The Gathering$27.9957 rev
Magic: The Gathering | Marvel Super Heroes Bundle | Includes 9 Play Boosters 30 Lands 1 Foil Alt-Art Promo Card + Exclusive Accessories | Collectible Trading Card Game
Magic: The Gathering$69.8913 rev
Trending
90-day click momentumMagic: The Gathering Marvel Super Heroes Prerelease Kit
Magic: The Gathering$52.664.5★
Magic: The Gathering | Marvel Super Heroes Collector Booster | 1 Pack of 15 Cards | Collectible Trading Card Game
Magic: The Gathering$42.143.8★
Magic: The Gathering | Marvel Super Heroes Collector Booster Box | 12 Packs | Collectible Trading Card Game
Magic: The Gathering$467.233.8★
Magic: The Gathering | Marvel Super Heroes Jumpstart Booster Box | 24 Packs | 2-Player Card Game
Magic: The Gathering$137.394.4★
Magic: The Gathering | Marvel Super Heroes Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$131.054.6★
What buyers say about magic the gathering marvel
What buyers praise and complain about, mined from review topics.What buyers love
“Good for collectors”
“GREAT deal”
“As described”
“Fun set”
“Great product”
“Artistic and Beautiful”
“they're easy to find online”
“Great for beginners”
“Powerful set if you can get the right cards”
“It was a gift”
What buyers complain about
“Obviously prices fluctuate”
“incredibly disappointed with the quality here”
“It is somewhat misleading on the description”
“thinner than the cards”
“This has to be the worst gift bundle I have ever opened”
“The YouTube reviews were not strong”
“Poor card weight”
“The Captain America deck unfortunately stinks”
Top return reasons
Common questions
- Is magic the gathering marvel profitable to sell on Amazon United States?
- The niche generates $1.9M/yr across 16 tracked products. 15 of 16 products launched in the last 360 days are still selling. 90-day search growth is +489.9%. Flapen's verdict: Launch it (67/100).
- How competitive is the magic the gathering marvel niche?
- 1 brands and 60 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in magic the gathering marvel?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.0%.
- When does demand for magic the gathering marvel peak?
- Demand peaks in Jun–Jul; the busiest month runs 30.8× the quietest.
- What does it cost to enter the magic the gathering marvel niche?
- Listings span $27.99–$467.23; the average listing price is $108.98 (sweet spot $15–$100). The average incumbent carries 45 reviews — the moat a new listing must climb.