magic the gathering avatar the last airbender
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great239.24avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$92.15avg listing price — sweet spot $15–$100
Growth
Good+28.7%90-day search growth — must beat 0% to launch
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay$183K$183K/yr · 95K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$16.01–$416.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, magic the gathering avatar the last airbender is a $183K/yr Amazon United States market (95K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
magic the gathering avatar the last airbender market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $230K–$276K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #625
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 29%
- Out of stock
- 7.7%
- Avg brand age
- 27 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
5 rising
Sellers
107
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
0%
- Magic: The Gathering87%
- Boxed Vinyl5%
- CE4%
- Sirius Dice3%
- Arcanum Industries2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 43 weeks — +28.7% search growth over the last 90 days.Top magic the gathering avatar the last airbender search terms
- magic the gathering avatar the last airbender65K/yr
- avatar the last airbender magic the gathering22K/yr
- mtg avatar the last airbender commander8K/yr
Top magic the gathering avatar the last airbender products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Magic: The Gathering | Avatar: The Last Airbender Beginner Box | 2-Player Card Game | Includes 2 Tutorial Decks 8 Themed Half-Decks 2 Playboards 2 Spindowns and More
Magic: The Gathering$29.144.7★793 rev
Magic: The Gathering | Avatar: The Last Airbender Commanders Bundle | Includes 1 Collector Booster 9 Play Boosters 5 Borderless Cards 30 Lands + Exclusive Accessories
Magic: The Gathering$109.024.6★911 rev
Magic: The Gathering | Avatar: The Last Airbender Jumpstart Booster Box | 24 Packs | 2-Player Card Game
Magic: The Gathering$105.334.6★288 rev
Magic: The Gathering | Avatar: The Last Airbender Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$148.534.7★575 rev
Magic: The Gathering | Avatar: The Last Airbender Scene Box 2 - Tea Time at the Jasmine Dragon | 6 Foil Borderless Scene Cards 6 Art Cards 3 Play Boosters + Display Easel
Magic: The Gathering$45.244.4★180 rev
Newest
by launch date
Magic The Gathering Secret Lair x Avatar: The Last Airbender - The Ember Island Players (Foil)
Magic: The Gathering$88.321 rev
Magic the Gathering Secret Lair x Avatar: The Last Airbender - One with The Elements (Foil)
Magic: The Gathering$87.340 rev
Magic the Gathering Secret Lair x Avatar: The Last Airbender - Everything Changed (Foil)
Magic: The Gathering$86.473 rev
Pre-Order Magic: The Gathering | Avatar: The Last Airbender Aang & A
Sirius Dice$48.7913 rev
3 Packs Magic The Gathering Play Booster Pack Lot MTG Avatar The Last Airbender
CE$27.9545 rev
Trending
90-day click momentumMagic the Gathering Secret Lair x Avatar: The Last Airbender - Everything Changed (Foil)
Magic: The Gathering$86.473.4★
MTG Avatar: The Last Airbender Play Booster Box | 30 Packs | Collectible Trading Card Game
Boxed Vinyl$179.775.0★
Magic the Gathering Secret Lair x Avatar: The Last Airbender - One with The Elements (Foil)
Magic: The Gathering$87.340.0★
MTG Sleeves by Arcanum Industries 103 Matte Card Sleeves for Magic The Gathering & TCG - Premium Shuffle Feel & Borderless Art with Black Interior (Spirit Koi)
Arcanum Industries$16.014.8★
Magic The Gathering Secret Lair x Avatar: The Last Airbender - The Ember Island Players (Foil)
Magic: The Gathering$88.324.0★
What buyers say about magic the gathering avatar the last airbender
What buyers praise and complain about, mined from review topics.What buyers love
“Very well made also”
“Worth the money”
“Awesome collector's item”
“fun to play”
“As Advertised”
“This was a Christmas gift for my Son”
“The design is very crisp and clear”
“Its great for beginners”
“So good I bought a second one to give to my parents to teach them how to play”
“Easy to use”
What buyers complain about
“Overpriced”
“kind of obvious why its such a cheap product”
“This thing is huge”
“Misleading content description”
“they stick together real bad”
“easy to miss”
“they do dull the shiny's just a bit”
“They slip a bit”
“From a durability and longevity standpoint, it's always a challenge to tell right off the bat,”
“It seems like the strong connection is just at the corners”
Top return reasons
Common questions
- Is magic the gathering avatar the last airbender profitable to sell on Amazon United States?
- The niche generates $183K/yr across 17 tracked products. 13 of 17 products launched in the last 360 days are still selling. 90-day search growth is +28.7%. Flapen's verdict: Skip it (44/100).
- How competitive is the magic the gathering avatar the last airbender niche?
- 5 brands and 107 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in magic the gathering avatar the last airbender?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Size-Overall. The return rate is 1.5%.
- What does it cost to enter the magic the gathering avatar the last airbender niche?
- Listings span $16.01–$416.26; the average listing price is $92.15 (sweet spot $15–$100). The average incumbent carries 239 reviews — the moat a new listing must climb.