madoka magica
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible74.24avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$32.37avg listing price — sweet spot $15–$100
Price range
Great$6.97–$67.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+20.0%90-day search growth — must beat 0% to launch
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay$133K$133K/yr · 1.1M searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, madoka magica is a $133K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
madoka magica market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $129K–$162K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #3,775
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 43%
- Out of stock
- 8.7%
- Avg brand age
- 36 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
97
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
10%
- Micotaku28%
- Banpresto23%
- YLQANONG14%
- Generic10%
- SEGA9%
- Good Smile Company7%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.0% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top madoka magica search terms
- madoka magica431K/yr
- madoka magica figure328K/yr
- madoka177K/yr
- madoka figure79K/yr
- madoka magica merch25K/yr
- madoka magica figures11K/yr
- madoka magica nendoroid10K/yr
- puella magi madoka magica figure9K/yr
- madoka nendoroid9K/yr
- magica madoka9K/yr
Top madoka magica products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Micotaku Women Backpack Puella Magi Madoka Magica Officially Licensed Cute Kyubey Backpack
Micotaku$39.044.9★24 rev
Magia Record: Puella Magi Madoka Magica Side Story SPM Figure Madoka Kaname
SEGA$46.064.8★306 rev
YLQANONG KanameMadoka Figures Anime Kaname Madoka Figure Statues PVC Madoka Kaname Anime Action Figurine for Fans 6.69IN
YLQANONG$6.974.4★178 rev
Banpresto - Puella Magi Madoka Magica: The Movie Rebellion - Ultimate Madoka Evolve Figure
Banpresto$47.734.8★68 rev
Become a True Magi: Puella Magi Madoka Magica Soul Core Gem 5 Necklace +5 Tail Rings - Channel the Power of Each Character! (purple)
Generic$14.074.4★44 rev
Newest
by launch date
Banpresto - Puella Magi Madoka Magica the Movie -Walpurgisnacght: Rising- Madoka Kaname Collectible Figure
Banpresto$30.371 rev
Madoka and Homura Keychains
Generic$17.002 rev
Banpresto - Puella Magi Madoka Magica: The Movie Rebellion - Madoka Kaname Figure
Banpresto$32.5816 rev
Banpresto - Puella Magi Madoka Magica: The Movie Rebellion - Homura Akemi Figure
Banpresto$31.061 rev
![Puella Magi Madoka Magica the Movie Nendoroid Action Figure Madoka Kaname [Basic] 10 cm](https://m.media-amazon.com/images/I/41Lipc9C98L.jpg)
Puella Magi Madoka Magica the Movie Nendoroid Action Figure Madoka Kaname [Basic] 10 cm
Good Smile Company$55.1211 rev
Trending
90-day click momentumBanpresto - Puella Magi Madoka Magica the Movie -Walpurgisnacght: Rising- Madoka Kaname Collectible Figure
Banpresto$30.375.0★
Puella Magi Madoka Magica the Movie Nendoroid Action Figure Madoka Kaname [Basic] 10 cm
Good Smile Company$55.124.7★
Bandai 30MP 30 Minutes Preference Madoka Magica Madoka Kaname Figure Model Kit
BANDAI SPIRITS$59.604.1★
Madoka and Homura Keychains
Generic$17.005.0★
Ultimate Anime Cosplay Jewelry Set: 5 Soul Core Gem Necklaces with 5 Unique Tail Rings for Every Character! (pink)
Generic$14.184.4★
What buyers say about madoka magica
What buyers praise and complain about, mined from review topics.What buyers love
“This was beautifully made”
“cheap so i recommend ^_^”
“was a bit surprised at the decent size”
“Great gift”
“the paint is perfect”
“It is exactly as advertised”
“Good collectable item”
“The figure is perfect”
“Soft”
“are easy to figure out”
What buyers complain about
“Unexpected size”
“Cheap and crappy”
“Do not buy Amazon remove the seller from your platform immediately false advertisement”
“had to put stickers on kyubae took me 2 hours to assemble it was my first piece”
“Not worth the price”
“The instructions arent in English”
“wont stay together”
“the gemstones are just really tiny”
“she does todder off her cushion sometimes”
“zipper is a little flimsy”
Top return reasons
Common questions
- Is madoka magica profitable to sell on Amazon United States?
- The niche generates $133K/yr across 21 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +20.0%. Flapen's verdict: Skip it (49/100).
- How competitive is the madoka magica niche?
- 10 brands and 97 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in madoka magica?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.2%.
- When does demand for madoka magica peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the madoka magica niche?
- Listings span $6.97–$67.69; the average listing price is $32.37 (sweet spot $15–$100). The average incumbent carries 74 reviews — the moat a new listing must climb.