Lumiere Beauty and the Beast
FailBuyers convert on only 0.7% of searches, so Lumiere Beauty and the Beast is a Fail.
- Flapen Score
- 36 / 100Ranks 2,561 of 3,143 Toys & Games niches · −10 vs the category median of 4636
- Market size
- $35K/yr124K searches / yr
- 90-day growth
- -16.2%search demand this quarter
- Competition
- 43%top-5 click share · 12 brands · 176 sellers
Flapen Score
Lumiere Beauty and the Beast against its category
The dotted line is the Toys & Games average. Past it, Lumiere Beauty and the Beast is stronger. Inside it, weaker.
Market
The Lumiere Beauty and the Beast market on Amazon at a glance
Shoppers on Amazon United States searched for Lumiere Beauty and the Beast 124K times last year and spent an estimated $35K. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -16.2%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $35Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- beauty and the beast figurines27K searches a year
02 · Price
A sale here is worth $44.12.
Listings sell for $44.12 on average, from $7.05 to $279.18. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $44.12 that is $0 to $4K a year per listing.
- Average price
- $44.12inside the $15 to $100 sweet spot
- Price range
- $7.05–$279.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #7,920 within Statues, Bobbleheads & Busts. It carries 706 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 82%
- Out of stock, average day
- 5.0%
- Average rank
- #7,920in Statues, Bobbleheads & Busts
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 706per listing
- Listings tracked
- 44
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Lumiere Beauty and the Beast products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funko Pop Keychain: Beauty & The Beast Celebration Belle Toy Figure
- Price
- $17.24
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 9y ago

Funko Pop! Moment Disney: Beauty and The Beast- Formal Belle & Beast
- Price
- $56.41
- Rating
- 4.9/5
- Reviews
- 972
- Age
- 3y ago

Funko Pop Disney: Beauty & The Beast - Belle Action Figure
- Price
- $21.33
- Rating
- 4.9/5
- Reviews
- 3,437
- Age
- 9y ago

Funko POP Disney: Beauty & The Beast Yellow Gown Belle Toy Figure
- Price
- $22.99
- Rating
- 4.9/5
- Reviews
- 2,514
- Age
- 9y ago

Funko POP Disney: Peasant Belle Action Figure
- Price
- $15.55
- Rating
- 4.7/5
- Reviews
- 667
- Age
- 12y ago
Trending
estimated 90-day click momentum
Enesco Disney Traditions by Jim Shore Beauty and The Beast Lumiere Mrs. Potts Chip and Cogsworth Figurine 4.625 Inch Multicolor
- Price
- $67.84
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 6mo ago

Enesco FACETS Disney Beauty and The Beast Princess Belle in Ball Gown Figurine 3.9 Inch Yellow
- Price
- $24.20
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 5mo ago

Disney Store Official Disney Princesses & Furry Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Snow White Cinderella Aurora Belle & More - Perfect for Fans of Princess Toys
- Price
- $44.28
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 9mo ago

Funko Pop Keychain: Beauty & The Beast Celebration Belle Toy Figure
- Price
- $17.24
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 9y ago

Funko Pop! Moment Disney: Beauty and The Beast- Formal Belle & Beast
- Price
- $56.41
- Rating
- 4.9/5
- Reviews
- 972
- Age
- 3y ago
Newest
by launch date
Enesco FACETS Disney Beauty and The Beast Princess Belle in Ball Gown Figurine 3.9 Inch Yellow
- Price
- $24.20
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 5mo ago

Enesco Disney Traditions by Jim Shore Beauty and The Beast Lumiere Mrs. Potts Chip and Cogsworth Figurine 4.625 Inch Multicolor
- Price
- $67.84
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 6mo ago

Disney Store Official Disney Princesses & Furry Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Snow White Cinderella Aurora Belle & More - Perfect for Fans of Princess Toys
- Price
- $44.28
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 9mo ago

Enesco Disney Traditions by Jim Shore Beauty and the Beast Belle with Bookshelf Figurine 7.63 Inch Multicolor
- Price
- $80.59
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 1y ago

Funko POP Disney: Villains - Gaston - Disney Villains - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display
- Price
- $11.79
- Rating
- 4.9/5
- Reviews
- 118
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
176
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 76%
Open market
7%
- Funko66%
- Enesco14%
- Bullyland5%
- POP5%
- Disney3%
- Disney Store2%
- Open — no brand owns it (6 brands, 7%)
Demand
Lumiere Beauty and the Beast search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Lumiere Beauty and the Beast search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- beauty and the beast figurines27K/yr
- belle funko pop23K/yr
- beauty and the beast funko pop21K/yr
- belle figurine7K/yr
- beauty and the beast figures7K/yr
- beauty and the beast collectibles11K/yr
- funko pop belle7K/yr
- jim shore beauty and the beast8K/yr
- beauty and the beast funko5K/yr
- funko pop beauty and the beast7K/yr
Reviews and returns
What reviews say buyers love and hate about Lumiere Beauty and the Beast
We read the reviews and the return reasons for every product selling here.
“Wasn't what I expect about size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lumiere Beauty and the Beast questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








