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52

lucario plush

Worth a look

Shows low returns (0.3%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 43Growth 26Conversion 29Competition 82Returns 98Price range 50Avg price 95Brand share 26Review moat 81Quality gap 24

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$24.76

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Review moat

Great377.48

avg incumbent reviews — the moat a new listing must climb

Price range

Good$2.17–$173.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$229K

$229K/yr · 395K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+0.9%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, lucario plush is a $229K/yr Amazon United States market (395K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

lucario plush market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
$198K–$248K
units × avg price
Conversion rate
2.3%
Avg BSR
#3,684
Page quality
0%
Prime
69%
Sponsored
56%
Out of stock
5.1%
Avg brand age
36 months
Avg seller age
147 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

12 rising

Sellers

401

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

33%

Top 20: 75%

Open market

7%

  • Pokémon49%
  • Mad Engine23%
  • BANDAI10%
  • Bioworld4%
  • Jazwares3%
  • タカラトミー(TAKARA TOMY)3%
  • Open — no brand owns it (6 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.9% search growth over the last 90 days.
15K10KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Top lucario plush search terms

  • lucario149K/yr
  • lucario pokemon card38K/yr
  • mega lucario ex28K/yr
  • mega lucario29K/yr
  • pokemon lucario27K/yr
  • lucario figure20K/yr
  • mega ex pokemon cards13K/yr
  • mega pokmon cards13K/yr
  • lucario pokemon14K/yr
  • lucario action figure8K/yr
All search terms

Top lucario plush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5K4%$9K6%$14K8%$18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about lucario plush

What buyers praise and complain about, mined from review topics.

What buyers love

Collectibles33%

“Great for collectors”

Value For Money16%

“Great Deal”

Quality-Overall14%

“Good variety”

Advertised Vs Actual Product12%

“As pictured”

Gifting Purpose8%

“Good gift idea”

Fun/Entertainment Experience4%

“Good playable cards”

Suitability Beginner1%

“Good for starters or kids”

Size-Overall1%

“It was his favorite gift out of all he received - great size”

Shape/Style1%

“Amazing🤩 The cards were in amazing shape”

Developmental Needs1%

“Good for kids”

What buyers complain about

Value For Money44%

“Way overpriced for what you get”

Advertised Vs Actual Product19%

“Not as described”

Quality-Overall10%

“Cheap Quality”

Size-Overall8%

“So long”

Ethical Trade/Fair Trade3%

“I consider this illegal”

Durability2%

“Broken quickly”

Strength1%

“Break easily”

Recycle/Reuse1%

“Recycles looking cards”

Fun/Entertainment Experience1%

“Not an exciting pack”

Gifting Purpose1%

“This was supposed to be a gift”

Top return reasons

Size-Overall28%
Advertised Vs Actual Product17%
Value For Money15%
Defective Material/Parts14%
Quality-Overall6%
Assembly/Installation6%
Gifting Purpose2%
Product Condition1%
Durability1%
Functionality-Overall1%

Common questions

Is lucario plush profitable to sell on Amazon United States?
The niche generates $229K/yr across 52 tracked products. 11 of 12 products launched in the last 360 days are still selling. 90-day search growth is +0.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the lucario plush niche?
12 brands and 401 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in lucario plush?
Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.3%.
When does demand for lucario plush peak?
Demand peaks in Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the lucario plush niche?
Listings span $2.17–$173.64; the average listing price is $24.76 (sweet spot $15–$100). The average incumbent carries 377 reviews — the moat a new listing must climb.